August 29, 2019
AreTheyHappy is an incredible tool. It allows the marketing department to communicate with our guests effectively and directly. It allows us to keep track of multiple review platforms, as well as social media. This creates the best possible relationship between our brand and our guests, as well as maintaining a better understanding of our customer service. AreTheyHappy also provides analytics based on our reviews, allowing us to better understand our clients' needs, likes and dislikes. It also helps us to leverage our promotions, as it is a direct line to what is happening in each restaurant.
- AreTheyHappy provides a web-based platform that has every major review channel, allowing our marketing team to access all of our reviews in one place.
- AreTheyHappy provides detailed analytics based on all of our reviews channels, as well as our social media for the entire brand as well as each location. This allows us to compare between review channels, as well as location.
- AreTheyHappy has a "Tagging" tool, that allows you to separate reviews into detailed categories based on environment, sentiment, service, etc. This tagging tool also provides its own analytics, quantifying qualitative data. This informs us about potential new trends, as well as what the clients are looking for.
- AreTheyHappy provides a "Tagging" tool for each review, this tool allows you to group the reviews into detailed categories It is a very easy to use tool, however, it is time-consuming and it would be helpful if this function could be automated, or even have "suggested" tags that one could use.
- AreTheyHappy does not provide the correct GMT timezone. All of our reviews are timestamped incorrectly by at least an hour, this can create confusion at times.
- In AreTheyHappy, you can see the rating of your own business and can compare within the business by location, but it would be helpful to see where that stands in the industry. This could be overall, or for individual locations.