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March 12, 2020
- I use Awario to track my own brand mentions, as well as tracking mentions for some of the brands I work with. Besides social mentions, I've also configured it to track unlinked brand mentions across the internet. I also take advantage of Awario's Lead functionality for a variety of personal and client projects.
- Tracking all of these things helps me stay in the loop, whether people are saying good things or bad!
- Track unlinked brand mentions across various websites
- Track tagged and untagged brand mentions on social media
- Find leads based on seed keywords and other information
- A better onboarding process would've gotten me hooked earlier
- Better ongoing training and support, perhaps a certification process, would make this easier to customize for niche use cases.
- Using advanced functionality would be easier with more hand-holding
February 14, 2020
I use Awario to keep track of mentions of my brand across social media, which allows me to get ahead of negative feedback or comments and follow up to ensure potential and existing customers' and clients' voices are heard and all concerns are addressed promptly - which can really help when it comes to acquiring new customers. Awario is also very handy for keeping track of mentions of competitors, which can provide valuable insights into what people like and dislike about their products and services at any given time.
- Monitor brand mentions & keywords across a number of platforms (Twitter, Facebook, Instagram, YouTube, Reddit, and blogs/websites).
- Advanced filtering by date range, country, negative keywords, domains, and more.
- Can be a bit expensive if you need to monitor a lot of topics/keywords.
- There's a bit of a learning curve when it comes to correctly setting up monitoring and filters to get the most relevant results.
Awario Scorecard Summary
What is Awario?
Awario is a social media and web monitoring tool that businesses use to track mentions of their brand, competitors, industry, or anything else online. Awario is primarily used for reputation management, social customer service, influencer marketing, competitor analysis, market research, and social selling.
The vendor says that Awario is a relatively new tool and one of the more affordable tools on the market. However, it does offer a lot of Enterprise-level capabilities found in more expensive platforms. Those include sentiment analysis, mention maps, an Influencers report, a Boolean search mode, and white-label reporting.
The vendor says that Awario is a relatively new tool and one of the more affordable tools on the market. However, it does offer a lot of Enterprise-level capabilities found in more expensive platforms. Those include sentiment analysis, mention maps, an Influencers report, a Boolean search mode, and white-label reporting.
Categories: Social Media Monitoring
Awario Screenshots
Awario Videos (3)
Awario Integrations
Facebook, Twitter, Reddit, YouTube, News & Blogs
Awario Competitors
Awario Pricing
- Has featureFree Trial Available?Yes
- Does not have featureFree or Freemium Version Available?No
- Does not have featurePremium Consulting/Integration Services Available?No
- Entry-level set up fee?No
Edition | Pricing Details | Terms |
---|---|---|
Starter | $29.00 | per month |
Pro | $89.00 | per month |
Enterprise | $299.00 | per month |
Custom | Contact us |
Awario Customer Size Distribution
Consumers | 4% | |
Small Businesses (1-50 employees) | 19% | |
Mid-Size Companies (51-500 employees) | 52% | |
Enterprises (> 500 employees) | 25% |
Awario Support Options
Free Version | |
---|---|
Live Chat | |
Forum/Community | |
FAQ/Knowledgebase | |
Social Media | |
Video Tutorials / Webinar |
Awario Technical Details
Deployment Types: | SaaS |
---|---|
Operating Systems: | Unspecified |
Mobile Application: | No |
Frequently Asked Questions
What are Awario's top competitors?
What is Awario's best feature?
Reviewers rate Support Rating highest, with a score of 9.
Who uses Awario?
The most common users of Awario are Small Businesses from the Marketing & Advertising industry.