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Buffer Reviews

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245 Ratings
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Score 8.3 out of 100
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TrustRadius Top Rated for 2020
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Reviews (1-13 of 13)

Frankie Heath | TrustRadius Reviewer
January 17, 2020

Use Buffer! It's Sweet!

Frankie Heath
Score 7 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

4
I am giving buffer this rating because of a couple issues that it has compared to other platforms. It does not always post to instagram and you will need to go in an manually post. Also, one of the biggest qualms that we have with buffer is the price it costs to have robust analytics.
Read Frankie Heath's full review
Deanna Ayres | TrustRadius Reviewer
November 20, 2014

Buffer Up

Deanna Ayres
Score 10 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

10
Ease of use, affordability, time saved and just love for the app and the team. It's not a miracle tool that will suddenly increase your company's value or leads, you still need to put in quality posts, thoughts and content but when used regularly and with thought, you'll be happy in the long run.
Read Deanna Ayres's full review
Kat Jenkins | TrustRadius Reviewer
November 20, 2014

Great for Scheduling and Managing Social Media Posts

Kat Jenkins
Score 8 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

9
Ease of use and ability to fulfill the role it's designed for very efficiently and cost-effectively. The only reason we'd go with an alternative solution is a tool that includes in-depth analytics as well as posting and scheduling capabilities.
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Travis Balinas | TrustRadius Reviewer
May 29, 2014

Smart. Simple. Streamlined.

Travis Balinas
Score 10 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

10
It's incredibly affordable ($10/month as of 5/2014) and the company blog is so comprehensive, I would pay $10/month just for their latest posts. Very helpful for product, inbound and content marketers.
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John Rapp | TrustRadius Reviewer
November 20, 2013

Buffer Makes Social Sharing Easy and Fun

John Rapp
Score 10 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

10
Buffer allows you to easily share anything with the click of a button. The items you add to your Buffer account are shared at the best times throughout the day to reach the most people possible. It would be extremely tedious to have to share all these things manually throughout all the social media sites. With Buffer, it makes it extremely easy and simple to have a steady stream of content scheduled to go out to all your social media accounts. This is the best way to keep your visitors engaged and up-to-speed on what you are currently doing in your business.
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Anonymous | TrustRadius Reviewer
November 04, 2014

Best Free Social Media Scheduler

Verified User
Score 10 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

9
They continue to update and improve the tool - always something new. Plus, they have amazing support, a great blog and really understand social media and active social media users.
Read this authenticated review
Anonymous | TrustRadius Reviewer
November 04, 2014

Happy with Buffer

Verified User
Score 10 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

9
I've come to like and trust Buffer. If a better option comes along, I'll consider it. However, I'm quite happy with Buffer.
Read this authenticated review

Buffer Scorecard Summary

Likelihood to Recommend (245)
8.3
Likelihood to Renew (13)
6.0
Usability (3)
7.0
Availability (2)
8.0
Performance (2)
8.0
Support Rating (4)
7.7
Implementation Rating (1)
10.0
Product Scalability (2)
8.5

Feature Scorecard Summary

Content planning and scheduling (44)
9.1
Content optimization (40)
8.1
Workflow management (35)
7.9
Campaign success analytics (41)
7.7
Role-based user permissions & privileges (33)
8.3
Mobile access (41)
8.7

About Buffer

According to the vendor, Buffer is an intuitive streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. The company has a suite of products for publishing, engagement, analytics, and team collaboration. Products are carefully considered and highly refined in order to help social media marketers and teams work more efficiently and effectively.

Buffer is a team of real people, aligned in common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!
Categories:  Social Media Marketing,  Social Media Publishing,  Social Media Management

Buffer Features

Listening/monitoring Features
Does not have featureBoolean keyword searches
Does not have featureFiltering out noise/spam
Does not have featureSentiment analysis
Does not have featureBroad channel coverage
Publishing Features
Has featureContent planning and scheduling
Does not have featureAudience targeting
Has featureContent optimization
Has featureWorkflow management
Engagement Features
Does not have featureAutomated routing and prioritization
Does not have featureCustomer interaction histories
Does not have featureBulk actions
Marketing Features
Does not have featureLead generation
Does not have featureContent marketing
Does not have featurePaid media management
Does not have featureCampaigns and promotions
Channel coverage/integration Features
Does not have featureTwitter
Does not have featureFacebook
Does not have featureLinkedIn
Does not have featureGoogle+
Does not have featureInstagram
Does not have featurePinterest
Does not have featureYouTube
Reporting/analytics Features
Has featureCampaign success analytics
Does not have featureReal-time tracking
Does not have featureCompetitor analysis
Account management Features
Has featureRole-based user permissions & privileges
Has featureMobile access
Additional Features
Has featureIntegration with Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Google+
Has featureCustomization of messages for each social media platform
Has featureSuggested media from content that would be shared
Has featureInstagram grid preview
Has featureAbility to pause social media schedule and publishing
Has featureList or calendar view of scheduled social media posts
Has featureEmail notifications of successful posts, failed posts, and empty queue
Has featureBrowser extensions to share from anywhere across the web
Has featureContent Inbox of RSS feeds
Has featureInstagram direct scheduling

Buffer Screenshots

Buffer Integrations

Salesformics, UpContent, Zapier, IFTTT, Followerwonk, CoSchedule, Mention, Rival IQ, Feedly, Pocket, Bulk Buffer, Quuu

Buffer Competitors

Pricing

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No

Here are the prices of our various plans: Pro: $15/month Small Business: $99/month Medium Business: $199/month Large Business: $399/month Enterprise: Feel free to get in touch with us at onboarding@buffer.com. All plans can be paid on either a monthly or yearly basis. If you choose to pay yearly, you would receive a 15% discount, which works out to be approximately two months free per year.

Buffer Customer Size Distribution

Consumers
55%
Small Businesses (1-50 employees)
25%
Mid-Size Companies (51-500 employees)
19%
Enterprises (> 500 employees)
1%

Buffer Support Options

 Free VersionPaid Version
Email
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Buffer Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:Global
Supported Languages: English, Spanish