Captora is helping us expand on our SEO and SEM strategy with a unique platform that provides insights into demand signals of our customers. We use the Capotra platform to expand our reach on the SEO channel and help us convert our CPC / PPC leads at higher rates through dynamic page content. Our team leverages the insights to make decisions in other marketing efforts and channels. We can leverage analytics and competitive insights to make better decisions about content topics, types, and the best promotional channels. Captora also helps us engage our prospects for longer and drives more visits to our website. Overall, I am happy with the performance of the product and we just renewed for another term.