Criteo Audience Match Reviews

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    About Criteo Audience Match

    Criteo Audience Match aims to help you accurately target and effectively re-engage more customers with dynamic ads across web, mobile browsers, and apps, going beyond the confines of walled gardens. Designed to perfectly complement Criteo Dynamic Retargeting and powered by the same machine learning, Criteo Audience Match aims to drive sales against diverse marketing objectives from promoting seasonal offers to engaging lapsed users to bringing offline buyers online.

    According to the vendor, key benefits and capabilities include:

    • Capitalize on match rates of over 60% by linking with the global, shopper-focused Criteo Shopper Graph
    • Gain a broad reach and visibility across web, mobile browser and apps, thanks to Criteo's direct relationships with thousands of publishers and partners globally
    • Boost engagement through Kinetic Design, dynamically tailoring the ad’s visual design to each shopper’s taste while ensuring brand consistency and compliance with consumer-friendly formats from Coalition for Better Ads
    • Improve customer experience and cross-campaign optimization by synchronizing with Criteo Dynamic Retargeting campaigns
    • Track performance with real-time campaign reports
    • Rest assured that your data is maintained with the highest levels of security and privacy, following industry best practices, standards and regulations, including GDPR

    Criteo Audience Match Features

    Data Collection Features
    Has featureCollection of first-party data
    Does not have featureCollection of third-party data
    Does not have featureAccess to Third-party Data Providers
    Data Classification Features
    Has featureAudience taxonomy
    Has featureTag Management
    Does not have featureData Analysis Dashboard
    Ad Network Integration Features
    Does not have featureData Transfer
    Has featureDSP integration
    DMP Analytics Features
    Has featureCampaign Analytics
    Does not have featureAudience Analytics

    Criteo Audience Match Screenshots

    Criteo Audience Match Integrations

    Criteo Audience Match Competitors

    Facebook for Business, Amazon, Oracle DMP (Bluekai)


    • Does not have featureFree Trial Available?No
    • Does not have featureFree or Freemium Version Available?No
    • Does not have featurePremium Consulting/Integration Services Available?No
    • Entry-level set up fee?No

    Pricing is CPC based and is determined on a case by case basis focusing on what customers' marketing objectives are

    Criteo Audience Match Support Options

     Free VersionPaid Version
    Video Tutorials / Webinar

    Criteo Audience Match Technical Details

    Deployment Types:SaaS
    Operating Systems: Unspecified
    Mobile Application:No
    Supported Countries:USA, Brazil, Turkey, India, China, Japan, Singapore, South Korea, Australia, Holland, Spain, France, Germany, UK, Italy, Russia, Sweden
    Supported Languages: English, French, German, Spanish, Italian, Russian, Polish, Korean, Japanese, Chinese