Name: Extole
Rating: 8 (4 reviews)
Author: Extole

Help Desk

Web and Video Conferencing

Customer Support

AI Chatbot

Development

Attendance Tracking

Career Center

Education

Association Management

Business Intelligence (BI)

Case Management

Collaboration

File Sharing

File Sync

Objectives and Key Results (OKR)

Office Suites

Unified Communications as a Service (UCaaS)

Enterprise

Accounting

FinTech

Online Trading

SaaS Spend Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Performance Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Asset Tokenization

Business Internet Service Providers (ISPs)

Cloud Storage

Container Management

Debugging

Disaster Recovery as a Service (DRaaS)

Dynamic Application Security Testing (DAST)

Fraud Detection

In-Memory Databases

Incident Response

Integrated Development Environment (IDE)

Integration Platform as a Service (iPaaS)

Intranet

Managed Private Cloud

Managed Security Service

Modular Storage Area Network (SAN)

Network Function Virtualization (NFV)

Network Performance Monitoring

Runtime Application Self-Protection

SSL Certificate

Secure Web Gateway

Threat Hunting

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Marketing Automation

Personalization Engines

Product Management

Sales and Marketing Automation

Social Media Management

Survey & Forms Building

Technology Review

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Forecasting

Sales Pipeline

Sales

Microsegmentation

Security Information and Event Management (SIEM)

Security

Automotive

Building Information Modeling (BIM)

Catering

Law Practice Management

Legal Research

Tour Operator

Vertical-Specific

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### Referral Marketing Strategies
Users consistently praise Extole for its exceptional referral marketing capabilities. They highlight the platform's ease of use, quick setup for campaigns, and detailed performance reporting as key strengths. Extole's customer service and tech team are commended for their professionalism and proactive approach in suggesting ways to enhance conversions. Additionally, users appreciate the platform's ability to drive customer acquisition at a low cost and increase brand awareness through loyal advocates. The software's customizable features, user-friendly interface, and dedicated account managers further contribute to its positive reputation among users.

### Creative Marketing Initiatives
Users consistently highlight Extole's creative marketing initiatives as a key strength, emphasizing the platform's ability to generate new and unique ideas for marketing campaigns. While some users faced challenges with the initial setup and integration process, the majority appreciate the platform's capacity to drive innovative and effective marketing strategies. Extole's focus on creativity and innovation in marketing initiatives has garnered positive feedback from users, positioning the platform as a valuable tool for enhancing customer acquisition and engagement.

### Marketing and Brand Awareness
Users unanimously praise Extole's marketing and brand awareness prowess, highlighting its ability to drive brand loyalty and expand customer reach. The platform's streamlined approach to word-of-mouth marketing has proven to be a cost-effective strategy for reaching new customers. Additionally, users appreciate the personalized and data-driven marketing campaigns facilitated by Extole, which have garnered positive attention from investors. The strong out-of-the-box features and exceptional support team further enhance the overall experience, making Extole a valuable partner in global referral marketing efforts.

### Program Optimization and Testing
Users consistently applaud Extole's dedication to refining their program optimization and testing processes, citing the team's proactive stance in suggesting and implementing enhancements. The willingness to experiment with new ideas and conduct A/B tests to ensure optimal performance has garnered praise for their commitment to driving results through continuous improvement. Customers value the seamless and efficient nature of Extole's program optimization and testing, underscoring its importance in achieving successful outcomes.

### Reward Systems and Incentives
Opinions on Extole's rewards and incentives functionality vary among users. While some find the interface challenging when searching for rewards, they appreciate the assistance provided by their account representative. On the other hand, users value the ease of running reports and tracking performance, particularly in relation to rewards for Advocates and Referrals. This mixed feedback suggests that Extole's reward systems and incentives have both strengths and areas for improvement, catering to different user preferences and needs.

### Campaign Management and Execution
Users consistently praise Extole's campaign management and execution capabilities based on the positive reviews shared. The feedback highlights the ease of setting up and running campaigns, the thorough performance reporting, and the quick optimization and scaling of programs. Customers appreciate the professional and supportive customer service, as well as the continuous suggestions for improving conversions through A/B testing. Extole's ability to provide personalized and scalable marketing campaigns, along with their dedicated account managers and easily customizable software, has garnered high praise from users. Despite some challenges with integration during implementation, the overall sentiment towards Extole's campaign management and execution remains highly positive.

### Customer Acquisition Techniques
Users consistently praise Extole's ability to enhance customer engagement and increase site traffic through their refer-a-friend program. The platform's customer acquisition techniques have been lauded for their effectiveness in acquiring new customers at a low cost. Customers appreciate the support provided by Extole's customer success team, highlighting their responsiveness and willingness to optimize conversions through A/B testing. Additionally, the streamlined and data-driven approach to word-of-mouth marketing has been a key factor in the success of Extole's customer acquisition techniques.

### Account Management and Support
Users consistently highlight Extole's account management and support as a key strength of the platform. They appreciate the responsiveness and thoroughness of the account managers, who play a pivotal role in supporting businesses and ensuring successful campaign launches. The dedicated account managers are commended for their proactive communication, resourcefulness, and ability to tailor solutions to evolving business needs. Additionally, the support team is lauded for their expertise, accessibility, and commitment to assisting users in optimizing their referral programs.

Starter

Growth

Established

Basic

Extole

Customer advocacy marketing is marketing that harnesses the voice of happy customers to market to prospects.

Referral Marketing

YouTube video example: Extole Social Expressions

Likelihood to Recommend

At Extole we believe referral marketing is the most important acquisition channel of the next decade. We exist to help marketers drive measurable, reliable customer acquisition at scale. Our industry-leading referral platform helps brands take advantage of a unique resource they already have in front of them: their current customers. More than 300 retail, financial services, consumer subscription, and B2B companies use Extole to acquire new customers using our platform.

Oracle Marketing

Tealium Customer Data Hub

SaaSquatch

Director Direct Response Marketing

Extole 2018-02-10 14:40:06

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Account manager

Filtering capabilities

Quality control

Reporting is easy

Home

Referral Marketing Software

We currently use Extole's Refer a Friend technology to power our loyalty program and allow our customers to share special offers with their friends and reap rewards if they make a purchase. We look at this as a way to both reward our current customers and keep them engaged with the brand and as bonafide customer acquisition channel.

Track advocates and reward friends.
Fraud prevention/Abuse of incentive program.
Reporting is easy and provides good insights.

Lacks geo filtering capabilities (i..e, ability to serve refer a friend only to visitors from specific countries). Our team had to put that logic in place on our side instead of relying on Extole.
Platform requires assistance from account manager for some actions/features that should be in the hand of the client.
Quality Control has been an issue at time. Our program has gone down because a new global platform update went out and affected our implementation. Extole has been responsive in these types of incidents, but that should not happen.

It took a few months to become ROI positive with Extole, but the ROAS has been good since. It probably represents about 2% of our new customers per month.

Mention Me - Referral Marketing Platform, Referral SaaSquatch, ReferralCandy and Ambassador

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