Khoros Social Media ManagementFormerly Spredfast + Lithium
Overview
What is Khoros Social Media Management?
Khoros (Formerly Spredfast + Lithium) is a social media management platform. Key features include: Plan and Organize Social Campaigns, Manage Real-Time Engagement, and Learn and Prove Social Impact
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How Khoros Social Media Management Differs From Its Competitors
Awards
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Pricing
Entry-level set up fee?
- Setup fee optional
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Features
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Khoros Social Media Management?
Khoros’ social media management software lets brands to engage with their fans, followers, and customers across all the major social channels. The solution delivers listening, publishing, 1-to-1 or 1-to-many engagement, and analytics. Khoros also enables global teams to unify channels, configure unique workflows, and govern everything from content to users.
Key benefits include:
Deep listening and engagement
Digital and social teams can access listening intelligence alongside their planning and publishing tools. Engagement teams can listen for and identify high-value conversations, then one-click to respond or moderate, putting insights and action right at their fingertips.
End-to-end social engagement across organic and paid channels
Tracking of brand mentions, trends, and competitors in 187 languages across millions of sources, and launch cross-channel paid and organic social campaigns to maximize content value while managing all inbound mentions, engagements, comments, posts, and direct messages.
Unified governance supported by AI
Management of published and scheduled content from across channels, teams, and sources in one centralized location to ensure a consistent brand voice is always maintained. Customizable workflows and rules for content from origination to publishing, and AI to recommend optimal publishing times, block profanity, and generate text.
Brand protection and risk mitigation
Centralized visibility and control over account access, content approval, and teams means protecting brand equity at scale. This visibility lets users see when crises are emerging, and how and when to engage using real-time data and custom notifications.
Social performance measurement
Translates social performance to metrics that matter, and supports the analysis of paid and organic results across every channel, post, and conversation. Offers templates, custom metrics, and historical benchmarking for drilling into performance for varying stakeholders.
Khoros Social Media Management Features
Listening/monitoring Features
- Supported: Boolean keyword searches
- Supported: Filtering out noise/spam
- Supported: Sentiment analysis
- Supported: Broad channel coverage
Publishing Features
- Supported: Content planning and scheduling
- Supported: Audience targeting
- Supported: Content optimization
- Supported: Workflow management
Engagement Features
- Supported: Automated routing and prioritization
- Supported: Customer interaction histories
- Supported: Bulk actions
Marketing Features
- Supported: Lead generation
- Supported: Content marketing
- Supported: Campaigns and promotions
Channel coverage/integration Features
- Supported: Twitter
- Supported: Facebook
- Supported: LinkedIn
- Supported: Instagram
- Supported: Pinterest
Reporting/analytics Features
- Supported: Campaign success analytics
- Supported: Real-time tracking
- Supported: Competitor analysis
Account management Features
- Supported: Role-based user permissions & privileges
- Supported: Mobile access
Khoros Social Media Management Screenshots
Khoros Social Media Management Integrations
- Brandwatch
- Domo
- Google Analytics
- Opal
- Origami Logic
- Adobe Experience Manager
- Acquia DAM (Widen)
- Grabyo
- Talkwalker by Hootsuite
- ReviewTrackers
- SAP Emarsys
- Slack
- Medallia
- Adobe Marketo Engage
- Bynder
- Brightcove
- Oracle Marketing
- SAP Commerce Cloud
- HubSpot Marketing Hub
- Microsoft Dynamics 365
- Salesforce Marketing Cloud
- Adobe Experience Platform
- Cerby
Khoros Social Media Management Competitors
Khoros Social Media Management Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android, Mobile Web |
Security |
Khoros Social Media Management Downloadables
Frequently Asked Questions
Khoros Social Media Management Customer Size Distribution
Consumers | 0% |
---|---|
Small Businesses (1-50 employees) | 0% |
Mid-Size Companies (51-500 employees) | 3% |
Enterprises (more than 500 employees) | 97% |
Comparisons
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Reviews From Top Reviewers
Great tool.
- Moderation
- Data
- Meets time constraints.
Cons
- Slightly less options with set up areas.
Great experience with Khoros
- Prompts
- Email notifications
Cons
- Sends repeat notifications to approve but it’s still pending others to approve
Would recommend Khoros Social Media Management for crisis management
- Social listening
- Crisis management
- Competitors monitoring
Cons
- It could be better at analyzing sentiment
- I don't really see the benefit of social planning
Khoros Social Media Management is good, but for mid-size companies with basic-medium social media needs
- Analytics module
- Basic post scheduling
- Smart scheduling
Cons
- Lack of native social networks functions
- Outdated UI
- Steep learning curve
Impressive service levels, great enterprise experience, excellent all round product.
- Customer service and account management is excellent. All the Khoros people we deal with have been helpful, professional and genuinely care about our success using the products.
- The interface is straightforward and well designed. The Product team at Khoros also release improvements throughout the year, which are well documented and add genuine functionality - not just bells and whistles.
- The help pages within the platform are well put together and serve as a good first port of call when we've had any issues.
- Implementation was well managed and the training sessions delivered to our teams were very useful. These have found their way to our intranet, and new employees watch the recorded sessions to get up to speed.
Cons
- Some improvements to the analytics within Conversations would be helpful - I know there are plans to allow bespoke KPIs to be created and this would be a welcome addition.
- Simpler user management within the Intelligence platform - this is not yet aligned with the Conversations platform.