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Lead Forensics

Lead Forensics

Overview

What is Lead Forensics?

UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.

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Recent Reviews

TrustRadius Insights

Lead Forensics is a valuable tool for tracking and capturing information about website visitors, allowing users to contact potential …
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Absolute Trash. Run.

1 out of 10
December 15, 2021
I couldn't use the product. They lied and oversold its capabilities, strung me along for two months and charged me, and then wouldn't show …
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Reviewer Pros & Cons

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Pricing

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What is Lead Forensics?

UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.leadforensics.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Demos

Lead Forensics - track your online marketing activity with this website lead generation tool

YouTube

Lead Forensics - sales leads that can be validated early in the lead nurturing process

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Improve online marketing activity with Lead Forensics

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Lead Forensics - Instant ROI on your B2B online lead generation activity

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The Benefits of Website Analytical Tools and Lead Forensics

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Lead Forensics - understand how engaged your website visitors are with your brand

YouTube
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Product Details

What is Lead Forensics?

Lead Forensics aims to turn anonymous B2B website visitors into high-quality, actionable opportunities for businesses.

With Lead Forensics, users can:

Identify website visitors in real-time
Used to convert previously anonymous web visitors into paying customers. Lead Forensics states that with their business database, every visitor that lands on a site is a potential lead, not just the 2% who fill out a form.

Transform lapsed customers into new business
Enables personalized win-back strategies by identifying lapsed customers browsing a website and triggering an automated marketing campaign or a sales call.

Drive incremental revenue from existing customers
Helps users to instantly start real-time conversations, impress existing customers with service, and identify opportunities to up-sell. Lead Forensics identifies when an existing customer is exploring a site and sends details of their on-site behavior in real-time.

Give your target accounts a VIP experience
Instant alerts inform when an existing pipeline opportunity is exploring a website. Lead Forensic's behavioral data enables the user to create personalized communications and conversations.

Lead Forensics Features

  • Supported: Identifies visitors
  • Supported: Locates decision-makers
  • Supported: Deep visitor insight
  • Supported: Unlimited users
  • Supported: Mobile app

Lead Forensics Screenshots

Screenshot of Lead Forensics provides detailed insight with regard to who is visiting your website, where they have come from, how your visits trend over time, what they have looked at on your site, as well as providing detailed firmographics about each and every business visitor identified - all in real-time. At a glance insight for marketers to understand website performance, weak spots, campaign effectiveness and market engagement.Screenshot of Get a detailed view of precisely which businesses are visiting your website in real-time. Categorize visitors according to their stage in your sales pipeline and create actions based upon each visitor profile to commence further engagement. Understand what each visit is interested in by reviewing the time they have spent on each page, and use this information to start valuable conversations. Lastly, review the contact information, and commence pro-active engagement to give each customer and prospect an exceptional first impression.Screenshot of Understand which of your marketing campaigns and tactics are driving high value opportunities to your website. Track changes over time to understand the success of specific campaigns and monitor the performance of social media, PPC, SEO and any other referring source, enabling you to optimize campaigns and invest marketing budget where you are driving maximum engagement and return.Screenshot of Detailed firmographics relating to each visiting business, enable you to qualify and score a visitor, according to their 'fit' for your business. Understand the size and scope of each visitor, identify where they are located and get their contact information. Leverage automated lead scoring against your specific criteria in order to focus on the highest priority opportunities, in order to acquire new business, expand existing customer revenues and deliver excellent levels of customer service.

Lead Forensics Videos

What is Lead Forensics?
Lead Forensics Explained
How Turning Point HR Solutions generated £1M in revenue with Lead Forensics
How Site-Seeker achieved their highest ever click-through rate with Lead Forensics
How Lead Forensics secured £1M worth of business for Oktra
Bay MarketForce - Case Study

Lead Forensics Competitors

Lead Forensics Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.

Leadfeeder, Albacross, and Demandbase One are common alternatives for Lead Forensics.

Reviewers rate Support Rating highest, with a score of 8.1.

The most common users of Lead Forensics are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(44)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Lead Forensics is a valuable tool for tracking and capturing information about website visitors, allowing users to contact potential clients and monitor their website traffic in real time. Users have found it especially helpful for high dollar, low volume sales, as it provides company-specific information about visitors rather than broad demographics. By using Lead Forensics, organizations across industries can identify companies visiting their websites, particularly after sending email or marketing material. Appointment setting agencies have also benefited from Lead Forensics, increasing their appointment rate compared to cold lists.

One of the standout features of Lead Forensics is its comprehensive database and data manager, which are imperative for success. This sets it apart from other tools on the market. However, some users have reported negative experiences with the software, particularly regarding cancellation and billing issues. Despite this, many users have found that Lead Forensics gives them an edge by allowing them to see what visitors are looking for on their websites and providing an advantage in starting conversations and offering assistance. Overall, the software is used to capture new leads, monitor website traffic, and improve profit margins and customer service. It helps organizations target the right customers and stay ahead of industry trends.

Detailed and Extensive Information: Many users have praised the product for providing detailed and extensive information, allowing them to gather valuable data. This feature has been appreciated by several reviewers as it helps them make informed decisions based on comprehensive insights.

Easy Tagging and Reporting: The tagging feature on the website has made it easy for users to search and report specific individuals. This functionality has enhanced the overall usability of the product, according to multiple customers. They find it convenient to tag and segment groups of visitors, enabling better organization and targeted communication.

Insightful Visitor Analytics: Users highly appreciate the ability to view the pages that visitors spent the most time on. Several reviewers have mentioned that this provides valuable insight into their interests and allows for effective follow-up. By understanding visitor behavior, users can tailor their approach and engage with potential leads more effectively.

Inaccurate Tracking: Some users have reported issues with the software's tracking capabilities, stating that it does not accurately track every visitor and that the visitor count sometimes does not match the actual numbers.

Lack of Real-time Notifications: Several users mentioned that they would like to see real-time notifications on the interface to know if visitors are currently on their site. This feature is currently missing from the software, which has left some users feeling uninformed about the activity happening on their website.

Doubts About Data Accuracy: There were concerns expressed by users regarding the accuracy of information provided by the software. Some reviewers suspect that the business information may not always be correct. However, customer support claims otherwise, creating a sense of doubt among users about the reliability of this data.

Users have provided several recommendations based on their experience with Lead Forensics. The most common recommendations are as follows:

  1. Use Lead Forensics in conjunction with other tools like Google Analytics to gain a more comprehensive understanding of website visitors and their behavior.

  2. Take advantage of the trial period offered by Lead Forensics to evaluate its suitability for specific business needs. Users also appreciate the excellent support provided by the company.

  3. Utilize Lead Forensics to identify website visitors and measure the impact of marketing efforts. This is especially valuable in the context of remote work becoming more common, as it helps generate leads and facilitate sales.

Overall, users emphasize that Lead Forensics is a valuable investment for generating leads, analyzing website traffic, and gaining insights into market dynamics. They advise having patience when using the tool as it takes time to track visitor data effectively. Some caution against additional costs and automatic renewal clauses in contracts, suggesting exploring alternatives if those factors are concerns. However, despite these considerations, the majority of users recommend utilizing Lead Forensics for its ability to provide qualified data and support business growth.

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Doug Mancosky | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We used Lead Forensics to augment Google Analytics. We're a high dollar low volume seller and broad demographics aren't as important as the company-specific information. Lead Forensics let us know what companies were considering our technology perhaps even before they reached out and contacted us. Customers typically research longer and contact later in the selling process than years before so this type of information is valuable to us.
  • Good website
  • Great e-mail alerts so you don't always have to remember to log in to the website
  • Good customer service
  • The educational webinars could be more than "used car" sales techniques
  • A bit pricey with some cheaper alternative out there now
  • If you have multiple domains you'll pay a lot
Much of the information duplicates stuff you can get for free from Google. The real magic here is getting the company names. Now it's not going to give you a specific person or a specific department, it's still up to you to do some old-fashioned sales through LinkedIn and the such to make a connection.
  • Proactively reach out to customers before they reach out to you
  • On long sales cycles, you know when current customers have activity on your site
  • Prepared for customers before they reach out to you
Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.
No
  • Product Features
At the time we started it was really the only product of its type we were aware of and the free trial really sold us as during that time it made us aware that a long-term prospect's interest had heated-up as they were hammering our website.
I'd look at several of the cheaper alternatives that are out there and see how inferior they really are given the dramatically lower price point.
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