Magento Commerce Delivers But With Pitfalls
We have used Magento Commerce as an E-Commerce solution for many years. We manufacture and sell our own products and supplements, so this …
Adobe Commerce (Magento Commerce)
Adobe Commerce (Magento Commerce)
Overview
Reviews
Popular Features
View all 20 featuresProduct catalog & listings (30)
7.9
79%
Product management (31)
7.7
77%
Visual customization (31)
7.2
72%
CMS (30)
6.1
61%
Reviewer Pros & Cons
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Pricing
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Unavailable
What is Adobe Commerce (Magento Commerce)?
Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://magento.com/products/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Alternatives Pricing
What is Salesforce Commerce Cloud?
Salesforce Commerce Cloud (formerly called Demandware) is a cloud-based eCommerce solution that touts flexibility and scalability for enterprises. It features merchandising tools, such as sorting, filtering, image zooming, and more.
What is BigCommerce?
BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.
Features Scorecard
Online Storefront
7.4
74%
Online Shopping Cart
6.9
69%
Online Payment System
9.1
91%
eCommerce Marketing
6.0
60%
eCommerce Business Management
7.2
72%
Product Details
What is Adobe Commerce (Magento Commerce)?
Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager.
It was originally developed as an open-source eCommerce content management solution by Varien, Inc. Varien was acquired by eBay in 2012. Magento Open Source (formerly Community Edition) is still available for developers and tech-savvy merchants. Adobe also offers small business and mid-enterprise level solutions that offer cloud services and integrations for business intelligence and order management tools.
Visitor data is used to segment customers and personalize the shopping experience with targeted promotions, suggestions and coupons. Sites generate SEO-friendly URLs, a Google site map, and customized meta tags to help products get discovered. Site-wide or segmented and targeted recommendations are generated from rule-based product-relations logic, to increase up-sells and cross-sells, and interactive features including "likes" and tweets allow visitors to broadcast their choices and create buzz around products.
The paid versions of Adobe Commerce are extensive and include product integrations such as business intelligence, order management, and an extensions marketplace.
It was originally developed as an open-source eCommerce content management solution by Varien, Inc. Varien was acquired by eBay in 2012. Magento Open Source (formerly Community Edition) is still available for developers and tech-savvy merchants. Adobe also offers small business and mid-enterprise level solutions that offer cloud services and integrations for business intelligence and order management tools.
Visitor data is used to segment customers and personalize the shopping experience with targeted promotions, suggestions and coupons. Sites generate SEO-friendly URLs, a Google site map, and customized meta tags to help products get discovered. Site-wide or segmented and targeted recommendations are generated from rule-based product-relations logic, to increase up-sells and cross-sells, and interactive features including "likes" and tweets allow visitors to broadcast their choices and create buzz around products.
The paid versions of Adobe Commerce are extensive and include product integrations such as business intelligence, order management, and an extensions marketplace.
Adobe Commerce (Magento Commerce) Video
Adobe Commerce (Magento Commerce) Integrations
Adobe Commerce (Magento Commerce) Competitors
Adobe Commerce (Magento Commerce) Technical Details
| Deployment Types | On-premise |
|---|---|
| Operating Systems | Linux |
| Mobile Application | No |
Alternatives
View all alternatives
Frequently Asked Questions
What are Adobe Commerce (Magento Commerce)'s top competitors?
KalioCommerce, PrestaShop, and Miva Merchant are common alternatives for Adobe Commerce (Magento Commerce).
What is Adobe Commerce (Magento Commerce)'s best feature?
Reviewers rate eCommerce security highest, with a score of 9.1.
Who uses Adobe Commerce (Magento Commerce)?
The most common users of Adobe Commerce (Magento Commerce) are from Small Businesses and the Retail industry.
Reviews and Ratings
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Ratings
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July 07, 2021
Magento Commerce Delivers But With Pitfalls
We have used Magento Commerce as an E-Commerce solution for many years. We manufacture and sell our own products and supplements, so this platform has been in play for quite some time to get product to both end users and wholesalers. For the most part, the platform has done its core job - to manage products, orders, and customers. It's UI has really gotten better over the years (6 years ago it was pretty basic) and making minor and graphic updates have gotten better.
- Simple to understand UI for easy front end user interface.
- Upgraded back end managing customers and orders
- Integrated shipping API's
- More or less simplistic training for the sales staff to manage day-to-day
- Specialized integrations are still lacking.
- Specific customization to a company's needs still needs vast improvement.
- Upgrading customizations as the core updates is a pain.
Our organization implements Magento Commerce, part of Adobe Commerce Cloud, on behalf of clients to manage their distributed online stores. Magento Commerce is also integrated as part of workflows with an integration with Enterprise Service Bus. Magento Commerce provides effective tools to manage online e-commerce with extensive customization options, which we develop for our clients.
- Easy deployment
- Comprehensive set of tools for e-commerce store implementation
- Out-of-the-box integrations
- Good price point
- Better performance
- More straightforward configuration options for scaling
- Options to use NoSQL database backends
May 21, 2021
The best multi-channel platform
Magento actually is a point of arrival for ecommerce and the start point for developing a better omnichannel customer experience. It comes with lots of features that fit many commercial and marketing needs otherwise developing new features out-of-the-box is extremely expensive and not easy. However, all you need is on it and as a merchant, we appreciate the continuous platform update by Adobe.
- Advanced Catalogue Management
- Multi store
- Multi warehouse
- BI
- Indexing processing
- Server resources consumption
- Debug hard
March 04, 2020
Magento Commerce Cloud (formerly Magento) review
I implement eCommerce solutions and have used Magento Commerce Cloud (formerly Magento) in past projects due to ease of use.
- Out of box solution
- Get going fast
- API access
- Recurring payments
- Upsell
January 10, 2020
7 Year Magento User Here...and Now I am Finally Switching
Magento is being used by the entire company. From customer service, to purchasing, to marketing. Ever since we used it, seems like we always had issues. Went through three different development companies and all still had issues. We are constantly spending between 4k and 10k per month just to maintain it. And issues still happen. It might be great for a huge organization with a Magento team in house and huge budgets, but not good for small to medium size businesses.
- Customization
- Theme/Designs
- Support/Community
- Conferences
- Too many bugs
- Every time a patch comes out, many mods break
- Reporting is not very good
We use Magento Commerce Cloud for some of our larger e-commerce clients who want a more robust platform with speed, customer support, automatic data redundancies, and professional security. Although seemingly expensive, the price is justified and will pay off in the long-run, especially if the client's online store has a high volume of sales with a growing trend. When our clients are not so much concerned about initial e-commerce costs and don't need a ton of complex functionalities added, then we usually implement Magento Commerce Cloud.
- Magento Commerce Cloud is great for larger online stores with a high volume of sales.
- Magento Commerce Cloud is an optimal solution if budget is not the primary concern.
- Magento Commerce Cloud is streamlined for businesses who do not need a lot of heavy customized functionalities.
- Customer Support is not as fast or responsive as one might hope especially considering the amounts the clients are paying.
- Analytics, statistics, and sales tracking are not as advanced as one might expect.
- Business to business sales features are not well-established in Magento Commerce Cloud.
October 01, 2018
Magento Commerce Pros and Cons
Magento offers a great flexibility and power for mid sized retailers who want to create a high quality online experience for their users. Although the platform requires a fair amount of technical expertise to set up, maintain and host the access to the source code and the ability to customize virtually any aspect of the platform means that virtually anything is possible when using Magento.
- Highly flexible with open source code make expanding capabilities and customizing experiences virtually limitless
- Huge community of developers and extensions to solve problems and provide support
- Great set of out of the box features that provide a foundation for a best in class web experience
- The platform is difficult to tune and can be slow. Even with expensive best in class hardware the platform performance can be an issue. Even with caching poor coding can lead to unacceptable performance and user experiences.
- The total cost of ownership for the platform can be quite high as a great deal of technical expertise is required to modify, develop, troubleshoot and maintain the platform. The costs of initial development are only a down payment on what a Magento store will cost. For mid size companies with substantial web revenues this can be overcome for smaller businesses the total cost of ownership may be prohibitive.
- Security of the platform can be an issue. Magento is often targeted by hackers and much of the security is the responsibility of the store owner.
January 08, 2019
Advanced eCommerce tool for the back-end developer
We use Magento for 3 eCommerce sites on a single Magento platform. We sell parts and accessories for 3 brands. Currently, there are 3 users inside the tool and the business is managing mostly front-end changes. We go to IT for almost all changes outside of adding products, changing product information, running promotions via coupon codes and changing banners. We chose Magento for its flexibility and add-ons.
- Tons of add-ons available.
- Backend customization.
- Ability to choose a pre-defined template.
- Too complex for business users, requires IT for a lot of changes.
- Reporting tools are not great, can't customize as much as we need.
- Email template customization is too complex, lots of specialized code is required to render properly.
September 11, 2018
Powerful Software but Frustrating to Use
We use Magento to support our multiple e-commerce websites for all brands and all locations, execute transactional emails, manage warranty registrations, sync order data to our Email Service Provider, run promotions, and manage pricing/shipping/order follow-up info, and other development items. Primarily Marketing and IT use Magento to support our e-comm websites, with our call center using a section of Magento to reference customer information.
- You can do SO much with Magento (that can cause it to be highly overwhelming). It allows for a lot of custom development so you can accomplish the goals you want to achieve with your site.
- Creating simple promotions (such as 10% coupon codes for signing up for your emails or Free Shipping codes) is really easy to execute and test. You can create your own codes or auto-generate codes with a set character count (or specific prefix/suffix) and set effective & end dates.
- Creating a new subcategory and adding products you already have loaded is really easy and efficient.
- You will not be able to accomplish a Buy Two X and Get Y Free promotion. It is literally impossible. There are extensive articles on StackOverflow and elsewhere that state this, in addition to Magento's own site. You can Buy 2 of the same and Get Y (of yet again the same) free, but that is the extent of that ability. Creating other seemingly simple promotions can be very difficult as it was clearly built by developers for developers, not by developers for marketers/merchandisers. That leads to a lot of time being inefficiently spent testing these promotions instead of other more valuable work.
- The amount of time it takes for some things to update is ridiculous in 2018, especially when there is a host of other software that do this way more efficiently and effectively. It can take over an hour after moving a few items around in the Visual Merchandiser. Really?
- Support is severely lacking. There is no easy way to contact Magento to get support. I am not the account owner and I have no way to get easy support when I run into an issue. If our developer is very busy or away on vacation, I am stuck sifting through countless articles and navigating dev sites I'm not highly familiar with to get a seemingly simple answer.
- Magento has made it painful to move away to another platform but equally as painful to stay. It's clunky, but it is powerful. There needs to be a balance for people like me (and most of my team) who are not developers but use it for hours on a daily basis.
August 06, 2018
Magento is a solid choice
I have used Magento in many different capacities. From a point of full utilization of the shopping cart, payment processing, inventory, configurations of product, and anything else it does, to as little as implementing it solely for the use of the coupon engine (simply because it was all there and I did not want to recreate the wheel).
I will be using it in conjunction with Wordpress and other quick-to-market CMS systems that are already in place.
- Overall site and underlying structural organization.
- SEO is native.
- Couponing engine rocks!
- Configurations of products can be daunting.
- Bulk import could be improved so that extremely large catalogs of products can come in completely configured.
- AMP natively built in.
April 27, 2018
Reliable, Stable, Typical
We own and operate 4 separate eCommerce domains, 3 of which are platformed on Magento. 1/3 of our staff uses Magento daily for various reasons:
- Order Processing (Customer Service)
- Merchandising and Product Management
- User Experience Development
- Reporting and Analytics
- etc.
- Internal Referencing or Search is easy within Magento. Accurately researching previously relevant information is intuitive and simple.
- Magento's category, product and customer information structure, while not being robust, is simple and accessible.
- The ability to assign permissions by role and create specific access for varying accountabilities allows for greater internal security and more specific accountabilities.
- Magento's "out of the box" solution (pre-internal development) has odd areas that are negatively affected by a lack of intuitive user options. For example, there are no means by which to assign a priority to products within a category page. The "default" sorting option for pages only allows for a few specific sort orders, with no available customization.
- The Magento Admin Panel as it relates to customer service is time-consuming and less than intuitive. It is often easier for CS Agents to "back into" a customer account to place an order on the site, rather than processing the orders through a more robust or usable Magento Admin portal.
- As a non-IT/Dev user, Magento errors messaging can be confusing, requiring translation from individuals or support staff.
January 23, 2018
Not the best solution for a small business
We use Magento for our e-commerce website. The whole website is developed in Magento and the payments for our products are processed through it. We used it as it was described as a scalable solution for our future growth and a very solid platform for our needs and those of our customers.
- Reliable
- Scalable
- Secure
- Very hard to learn and use, not intuitive
- Quite clunky and slow
March 20, 2018
Magento is good but has room for improvement
The marketing team uses Magento to add products to the website, add new promotions and general marketing. We had a very old, out-dated website so it modernized our web presence.
- Automation
- Custom Integrations
- Mobile friendly
- Scheduling website updates
- Everything seems cumbersome
September 29, 2017
Magento at a Glance
From the outset, I would like to say that Magento has always been my initial choice for any product that we developed for ourselves or for any third party. Although we could not use it for developing one of our last projects The Movie Korner, we could not do without the flexibility and affordability provided by Magento for our current project www.themerchantice.com . We are currently using it only for the webfront and most of our other departments are outsourced. One thing that truly compels us to adopt it is that most of the third party solutions that we use have plugins compatible mostly with Magento. None of the other platforms, we have learned from our extensive research, provide this kind of adaptability.
- Total Control when it comes to development.
- Most of the products that come up, do make an effort to provide necessary API's for Magento
- The dashboard is an absolute dream to work with.
- A lot of generic problems could be bundled by Magento and implemented. Choose by Image in the custom option for instance
- Bulk upload is a major issue. Magmi does a wonderful job. Something like Magmi integrated with Magento could be a powerful add-on.
- Search could be improved a lot.
August 31, 2017
Magento - Top notch e-commerce platform
We integrate with Magento and work with many clients who use Magento as their primary e-commerce platform. We do not do Magento setups, but we have worked with data customizations, integration usage, and collecting and working with customer data from Magento. We are a data science company focused on retention automation.
- Easy to integrate unique tools into the base platform, plus a large community of developers creating their own extensions or modules.
- Enough features that you really don't need to add modules unless there is something that you really like in another module.
- Easy to use and understand from the internal user admin panel, plus great developer tools.
- Some not-so-intuitive features like product category setup. Looks as expected on the website, but doesn't record as expected in the database.
- Definitely not an easy initial implementation. Unless you have a Magento developer on staff, you should pay a reputable third party for setup.
- Not all integrations play nicely with one another and some can actually cause others to malfunction or stop working completely.
July 19, 2017
Magento: Your best option for an e-commerce platform
Magento was selected as the new ecommerce platform for a series of interrelated web storefronts with unique domains. It is being used across the entire organization and holds responsive history, resources, and order capabilities of a variety of brands. As a web facing company, 91% of the business is done digitally. Thus, it was important to have a platform that managed large amounts of content and products with security required for any business.
- Great adaptability with a variety of POS/CRM systems.
- Great open source community that supported questions, themes, and more.
- Able to support and organize a large amount of content.
- Easy to find and design modern content.
- More information regarding platform updates. Recently moved to a 2.0 and there is much that needs to be transitioned.
- Easier integration of customer order notification feature.
- Simpler, reliable security integrations with CloudFlare.
- Simpler importing for new products. A lot of back-end cleanup is required.
May 12, 2017
Magento from an agency's perspective
We use (build manage and maintain) Magento websites for a range of industries and uses from B2C to B2B use cases, with clients ranging from small to enterprise level.
- With Enterprise the page caching and speed is much better.
- Plentiful e-commerce functionality of of the box. Being and e-comm platform it really covers all the standard use cases well.
- The use of content blocks and includes in the content areas makes it easy to create global assets and modules.
- The ability to create a page builder UI for marketing pages is non existent and for non technical users it is impossible.
- The need for blogging/news and events is common and any/all modules for this type of content really cant compete with other platforms and usually require the installation of another platform to manage this content.
April 05, 2017
Magento is a GREAT Choice
I've used Magento both in my agency as well as with other agencies who have built and managed Magento stores for clients internationally. It easily addresses the need for e-commerce capability into a content management system for stores from small to large. It is very easy to use for clients to update and add information and [they] have been very happy with Magento.
- Magento handles product data very well.
- It's able to handle publishing content just as well as publishing products.
- It handles a lot of complex store, coupon, and shipping rules for operations and fulfillment needs.
- I would like to see updates be easier to do with less difficulty.
- I would like to see more rules with coupons.
- I would like to see complex rules around recurring payments.
March 24, 2017
Magneto review from a Project Manager
I have used Magento on behalf of my clients to solve their e-commerce business needs - including selling, stock management, and communications. We use Magento as a build and CMS platform and train our clients to use it to manage their products and their shop front - I have used it with a range of clients across various industries and sizes of businesses and found it very scalable.
- Ease of product management
- Ease of reporting and range of reporting tools
- Fast build time
- Range of payment gateway options
- Security support for older systems
December 13, 2019
Magento Commerce - A reliable workhorse but one that needs taming
The key problem that Magento solves is selling in different currencies and languages, from different warehouses around the world, with different credit card clearers. Together with the multi-store functionality, it allows us to manage our global operation from one website and to focus our development and support resources on one instance of the software.
- Multi-store, multi-language, multi-currency and multi-warehouse functionality.
- Huge community to provide support.
- Resource hungry... you need a powerful server.
- Somewhat complex to manage.. not for the novice.
Our organization uses Magento Commerce Cloud to manage our e-commerce accounts and transactions. Magento allows for the creation and management of subscription-based accounts and products, and it allows our users to make various updates to accounts/subscriptions through a web browser interface, as well as manage payment settings for each subscription record.
- Built for simple subscription and e-commerce transactions.
- End-user interface is intuitive and easy to navigate.
- Allows for some customization, allowing for a tailored experience for your business.
- Truly built for simple e-commerce subscription models. If you have any level of complexity, don't use this solution.
- Payment error handling needs improvement, so that a better understanding for end-users can be gained.
- Certain administrative workflows are disjointed and involve "workarounds" -- not a comprehensive solution.
Magento is being used as the ecommerce platform for our primary business; we use WooCommerce and older solutions for several of our smaller businesses. Magento is the best option for our primary business because of the way it's able to ingest product information from a data feed, and it makes it easy to manage products, categories, and pages.
- Handles product data easily, from a manual upload to a data feed.
- Plugins provide extended functionality.
- Easy navigation fit for everyone from web developer to marketing manager.
- Magento's native analytics are minimal and require you to have a service like Google Analytics - it'd be nice to see data like site users, revenue, and popular products at a glance
- Promotion flexibility - it's difficult to do much more complicated than a % and flat $ discount
- Magento 1 to 2 migration can be complex
December 10, 2018
Magento Commerce Cloud Is Incredibly Customizable
We use Magento Commerce Cloud to build and manage our ecommerce website. It is used across every team within our ecom department. We especially like how flexible Magento is. We have developed numerous in house add ons that are custom made to what we need. We also have integrated many of the third party vendors into our Magento set up.
- Magento Commerce Cloud allows us to develop our own custom solutions for problems that we need solved.
- Magento Commerce Cloud can also be integrated with many of the third part vendors that we use. This has made many implementations go very smoothly and tends to be much quicker than developing our own custom solution.
- There are many features available right out of the box. Many of them we have not implemented yet, but it is great to have them available to us when we are ready.
- Magento Commerce Cloud can be complicated to develop for. In our field, it has been a struggle at times to find qualified developers.
- Our merchandising team sees performance issues from time to time. Updating a product and waiting for the change to clear the queue can take up to an hour in some situations.
- Because of the incredible amount of features that Magento Commerce Cloud offers, training new employees to use Magento takes a long time.
April 01, 2019
Magento may be the right choice for companies ready to spend and invest for ownership and personalization
My department uses Magento to make certain accessories and supplies available to the contractors that power our business, and to the other organizations that we work with to make our business successful. We sell marketing and promotional items to our partner organizations, and replacement accessories (i.e. bags) to our contractors through Magento.
- Magento allows individuals to get started with setting up their e-commerce site for free.
- Magento allows users to change virtually everything - there is a tremendous amount of flexibility.
- Magento offers a high level of ownership and security (users can run it on their server).
- Magento's customer support is limited and unreliable.
- There is a huge learning curve to using Magento for those without any prior experience using an e-commerce platform.
September 28, 2018
For Large E-Commerce Websites, Magento should be your first choice!
I have used Magento Open Source for several years for client's e-commerce websites. As an ecommerce solution, Magento is an excellent open source software. Magento offers a really strong backbone for building ecommerce websites and offers a strong community of open source developers to back it up. Extensions make it easy to extend Magento to accommodate many needs.
- Magento's database really handles large amounts of data very well and is very scalable.....I actually only recommend Magento for larger ecommerce websites because I know it will easily scale to the needs.
- Magento has an incredible support system with it's community of open-source developers .
- Magento has many built in features that many other open-source ecommerce platforms don't have out of the box. And extending on those features is easy with extensions.
- Of course you can't go wrong with the fact that the Community Edition of Magento is open-source, meaning free to download and use!
- The Magento admin is not as user-friendly has other e-commerce platforms, and this is why I never recommend it for smaller ecommerce stores.
- You absolutely need a skilled developer to customize and extend Magento. A skilled developer can make Magento amazing, but if you're looking for a DIY website option, Magento will frustrate you.
- Magento takes a lot of server resources, so you will not be able to run on it a shared hosting account. You will need a dedicated server for it.