Name: Marketing Systems Group
Author: Marketing Systems Group

Customer Identity and Access Management (CIAM)

Help Desk

Web and Video Conferencing

Customer Support

Classroom Management

Online Learning

Education

Barcode

Business Intelligence (BI)

Collaboration

Contract Management

Data Extraction

Risk Management

VoIP

Workspace Planning

Enterprise

Accounting

Crypto Asset Management

Invoicing

Finance and Accounting

Applicant Tracking

Background Check

Corporate Learning Management

HR Management

Leadership Development

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Browser

Cloud Storage

Computerized Maintenance Management Systems (CMMS)

Data Collaboration

Data Masking

Desktop Outsourcing

Fraud Detection

Hyper-Converged Infrastructure

IT Asset Disposal

Integration Platform as a Service (iPaaS)

License Management

Log Management

MLOps

Managed IT Service

Network Monitoring

Network Performance Monitoring

Packet Analyzer

Password Management System

Release Management

Remote Support

Secret Managers

Software Distribution

Threat Intelligence

Web Portal

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Audience Engagement

Audience Intelligence

Content Management

Creative Collaboration

Domain Registration Services

Email Marketing

Gamification

Heatmap and Session Recording

Marketing Automation

Social Media Management

Social Media Monitoring

Survey & Forms Building

Swag Management

Video Marketing

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales

Architecture

Debt Collection

Public Sector Software

Real Estate

Vertical-Specific

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eMeetingsOnline

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FastEST, Inc.

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Crowdtap

Document Locator

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Aras PLM

Aras Corporation

PRO-T-S is a predictive dialing system specifically designed for the survey research industry. According to the vendor, it caters to companies of all sizes, including market research firms, call centers, data collection agencies, market research consultants, and academic researchers.

## Key Features

**Research Predictive Dialing**: PRO-T-S integrates interviewers, CATI systems, and telephony operations to enhance interviewer productivity. It offers multiple dialing modes for flexibility and productivity and can be seamlessly integrated with various CATI systems. Additionally, its software-based dialing reduces hardware failure risk and saves space.

**DSM Plus**: This feature provides comprehensive tools for managing recorded audio files. It enables centralized collection and storage of recordings, compresses them for better storage utilization, and improves access and usefulness through tagging and key question validation.

**Remote Interview Module**: PRO-T-S enables interviewers to work remotely as if they were on-site. It offers a centralized web-based interviewing system with complete monitoring and quality control capabilities, providing enhanced flexibility for interviewers and call center managers.

**Automatic Call Distribution**: PRO-T-S efficiently handles inbound studies by transferring calls directly to the predictive dialer and queuing callers when interviewers are unavailable. It also allows for customizable messages and music on hold for callers in the queue.

**Call Transfer**: This feature ensures respondent confidentiality during call transfers. It allows for transfers to IVR systems, service bureaus, or other call centers, and supports warm transfer to an outside party with hold, pickup, and conferencing functions, making it suitable for managing sensitive and confidential topics.

**IVR Integration**: PRO-T-S seamlessly combines live interviewing with IVR systems, enabling multi-mode interviewing. It supports various CATI systems, facilitating easy implementation of multi-mode interviewing.

**Remote Audio Monitoring**: This feature provides secure, passcode-protected dial-in access for clients or project managers. It allows for easy monitoring of projects and interviewers from anywhere, enhancing quality control and client satisfaction.

**Interface to VOIP**: PRO-T-S utilizes Session Initiated Protocol (SIP) for VOIP communications. It supports G.711 and G.729a codecs for clarity and efficient bandwidth utilization. This feature converts SIP calls to ISDN-type outcomes for analysis and reporting, and is compatible with various call center interfaces and technologies.

Marketing Systems Group is a global provider of technology, services, and information solutions customized for the survey, sensory and marketing research community.

Omnichannel CX

Call Center Standard

Digital CX

Bright Pattern Contact Center

Vonage Contact Center (VCC) supports organizations with integrations for Salesforce, ServiceNow, or Microsoft Dynamics. VCC is cloud-based and integrates with CRMs to centralize customer data, and offers omnichannel features.

Priority

Premium

Vonage Contact Center

Marketing Systems Group

Market Research

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Consumer Feedback

The ability to collect feedback from customers, prospects, focus groups, interviewees, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

Financial Research

The most important features for the effectiveness of a financial research platform

Public Company Data

The ability to access fundamentals, earnings, or other information through company filings and other sources

Private Company Data

The ability to access fundamentals, earnings, or other information for companies that are not publicly listed

Industry and Sector Research

The quality and completeness of analyses and research on the overall performance and outlook of specific sectors and industries

Industry-Specific Information

The quality and completeness of industry-specific information, e.g., the progress or success of clinical trials in the pharmaceutical industry

Independent Research Access

The ability to access third-party analyses, e.g., Morningstar reports

Search Tools

The quality and effectiveness of tools to help locate specific and relevant information within the platform

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

Contact information

Information about individual contacts is available and high quality.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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Marketing Systems Group

Overview

What is Marketing Systems Group?

Key Features...