Name: Veylinx
Author: Veylinx

Help Desk

Web and Video Conferencing

Customer Support

Accessibility Testing

Automation Testing

Version Control

Development

Virtual Classroom

Education

AI Document Creation

Business Intelligence (BI)

Calendar

Collaboration

IP PBX

Knowledge Management

Enterprise

Accounting

Budgeting and Forecasting

Financial Planning and Analysis (FP&A)

Financial Research

Financial Risk Management

Trust Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Job Board

Payroll

Talent Intelligence

Talent Management

Time Tracking

Workforce Analytics

Workforce Management

Human Resources

.Net Development

Cloud Storage

Container Security

Deception Technology

Embedded Database

Event Monitoring

Fraud Detection

IT Professional Services

IT Service Providers

Integration Platform as a Service (iPaaS)

Load Testing

Machine Identity Management

Network Diagnostics

Network Performance Monitoring

Office Migration and Repair

Rack Servers

Runtime Application Self-Protection

Service Desk Outsourcing

Telecom Expense Management (TEM)

User Activity Monitoring

Value Stream Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Community

Content Management

Digital Experience Intelligence

Email Marketing

Influencer Marketing

Market Research

Marketing Automation

Mobile Analytics

Social Media Management

Survey & Forms Building

Usability Testing

Web Analytics

Wholesale Marketplace

Marketing

Project Management

Professional Services

AI Sales Agent

Customer Relationship Management (CRM)

Sales

Application Security

Cloud Security Posture Management

Identity Threat Detection & Response Software

Security

Estate Planning

Geographic Information

Tour Operator

Vertical-Specific

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Priority Matrix

Appfluence

eMeetingsOnline

FastPIPE

FastEST, Inc.

ReportsNow

AspenOne Supply Chain Management

Aspen Technology

Crowdtap

Document Locator

ColumbiaSoft

Frosmo

Frosmo Ltd

Azurepath

Azurepath, LLC.

Aras PLM

Aras Corporation

Veylinx is an agile market research platform that leverages transactional insights to measure real consumer behavior. According to the vendor, this solution is designed for small to large-sized companies and is utilized by market research professionals, product managers, brand managers, pricing managers, and consumer insights managers across various industries.

## Key Features

**Real Buyers, Real Insights**: According to the vendor, Veylinx conducts behavioral research using real transactions to gain a deeper understanding of consumer behavior. By capturing transactional insights, it aims to provide valuable information that can contribute to a more accurate understanding of consumer behavior.

**Powered by Real Transactions**: The vendor claims that study participants have a stake in the game as they choose the price they are willing to pay for products, potentially enhancing the accuracy of insights by aligning them with real consumer behavior.

**Choose How You Work**: Veylinx offers flexibility in working with their platform, allowing users to choose between options such as do-it-yourself, collaboration with Veylinx, or having their experts handle everything. According to the vendor, this flexibility caters to different levels of involvement and expertise desired by users.

**Test Products in Real Buying Situations**: Veylinx conducts research in real purchasing scenarios, providing insights into how customers experience a product and measuring the potential impact of customer experience on market potential across different audience segments.

**Idea Screening**: According to the vendor, this feature helps rank ideas and determine which ones are worth developing further. It provides insights into the market potential of each idea and identifies customer segments that may represent significant opportunities.

**Concept Testing**: The vendor claims that Veylinx validates concepts, claims, and branding, measuring the market potential for a concept and determining the optimal positioning. It also aims to identify the best performing packs and claims.

**Price Testing**: According to the vendor, this feature assists in revealing the optimal pricing strategy for a product. It aims to determine the price that maximizes revenue and profit, identify important thresholds for building a pricing strategy, and assess the potential impact of a price change on market share and volume.

**In-Home Usage Testing**: Veylinx compares consumer demand before and after product use, aiming to measure the true market potential of an innovation. According to the vendor, it also assesses the impact of customer experience on market potential and evaluates the repeat purchase potential of a product.

**Product & Brand Tracking**: This feature tracks performance over time and fine-tunes post-launch tactics. It aims to measure changes in how consumers value a product or brand, identify drivers and barriers to purchase and re-purchase, and provide actionable recommendations for driving better performance.

**Custom Research**: According to the vendor, Veylinx offers the ability to design custom testing for any business question, providing a deeper and more accurate understanding of what customers value. Users can work with insights consultants to tailor research to their specific needs.

Essentials

Advanced

Team Edition

Research Edition

QuestionPro

Alchemer (formerly SurveyGizmo) is an online survey tool that helps companies design surveys and collect and analyze data. Features include branding, logic & branching, mobile surveys, question types, and reporting.

Collaborator

Professional

Full Access

Enterprise and Business

Alchemer

Veylinx

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Consumer Feedback

The ability to collect feedback from customers, prospects, focus groups, interviewees, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

The most important features for the effectiveness of a financial research platform

Public Company Data

The ability to access fundamentals, earnings, or other information through company filings and other sources

Private Company Data

The ability to access fundamentals, earnings, or other information for companies that are not publicly listed

Industry and Sector Research

The quality and completeness of analyses and research on the overall performance and outlook of specific sectors and industries

Industry-Specific Information

The quality and completeness of industry-specific information, e.g., the progress or success of clinical trials in the pharmaceutical industry

Independent Research Access

The ability to access third-party analyses, e.g., Morningstar reports

Search Tools

The quality and effectiveness of tools to help locate specific and relevant information within the platform

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

Contact information

Information about individual contacts is available and high quality.

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What is Veylinx?