ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.
I used to use MailerLite before and it has a lot less functionality and a lot less support than what I receive via ActiveCampaign. It felt more clunky and more difficult to use. ActiveCampaign is more intuitive and easier to learn and provides a wealth of features.
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I don't like MailerLite and Flodesk because they only offer segments, no tags. I like to add many tags to my contacts depending on the products they purchase, and this gets too cluttered when there's only segments. They also don't have clear insights on the home page of people …
I used to use the free version of Mailchimp, but it did not allow me to construct automated email marketing campaigns the way I wanted to do it. So I decided to migrate all my list to ActiveCampaign. The migration process was easy enough. I am happy I did it.
I selected ActiveCampaign because many in the communities I was interacting with recommended it. It is also the software many of the platforms I interact with users and integrate directly via API.
The cost to get started is relatively low for access to automation and tagging …
ActiveCampaign is streaks ahead of Mailchimp on capabilities. But its user experience lags. I chose AS because of its sophisticated automation capabilities. I don't think I can think of anything I could want to do with email automation, that AC would not be able to handle. But, …
ActiveCampaign focuses much more on automation and email marketing. It also has highly advanced customization in both marketing campaigns and contacts, allowing them to tag and send content based on the interaction that the contact has had. ActiveCampaign offers custom email, …
Active campaign was chosen for our team due to its ability to give us the landing pages and automations at a base level price without having to get add ons or make our subscription price out of this world. Also, the customer service was better and the discount on our yearly …
I transitioned from Mailchimp to ActiveCampaign because it was so much more user friendly and allowed me to do a lot more in regards to lead magnets than Mailchimp can. For example, ActiveCampaign allows users to sign up for a lead magnet as many times as they like to keep …
ActiveCampaign allows more integrations, automated emails, and a better user experience. I have also tested FloDesk (which was not listed on the product drop-down) and though the original templates were better by design, it did not allow me to customize as much or create as …
I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not …
ActiveCampaign is good for a small sized company like us with the right pricing unlike some of the others where you need to buy an Annual plan. It also has all the basic features which we needed. It is great for a Marketing team but might not be up to the mark for Sales team …
Activecampaign is far more powerful than Mailchimp, with lots of functionality and great engagement tracking. While it is a bit more expensive than Mailchimp, it is perfect for a small or medium business looking to have a professional CMS and CRM without the high costs of …
Keap is more expensive. Used it for a bit and then went off it because of price. AWeber is great - for affiliate marketing and more, as is mailer lite. Good for beginners and simple needs when it comes to lower-ticket offers and just the need for an email marketing software. I …
We used Mailchimp before, and it was a simple tool but not great if you want more advanced features. ActiveCampaign allowed us to have access to more advanced features and dive into detailed reporting. We also got access to design tools that allowed us to create more dynamic …
Mailchimp and Constant Contact are more user-friendly and have better customer support. Not that ActiveCampaign's support is bad, they just do not seem to have enough people to cover it all. ActiveCampaign is more robust.
ActiveCampaign is perfect for mid to small sized businesses. It's well-rounded and has enough channels to aid a growing business' growth. While it is less powerful than Iterable, I have found it better suited to HubSpot or Mailchimp due to its strong automation functions