Adobe acquired Neolane in July 2013 and later re-named the product Adobe Campaign. Adobe Campaign provides both marketing automation and marketing resource management functionality such as spend & financial management, workflow, and asset management.
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CleverTap
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
CleverTap is a mobile marketing solution that helps marketers create differentiated customer engagement strategies that are designed to drive growth. The vendor’s value proposition is that thousands of brands continue to build valuable relationships with their customers using CleverTap’s Intelligent Mobile Marketing Platform, which provides actionable, real-time insights for building amazing customer experiences. According to the vendor, key features and…
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Pricing
Adobe Campaign
CleverTap
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adobe Campaign
CleverTap
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Optional
Additional Details
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More Pricing Information
Community Pulse
Adobe Campaign
CleverTap
Considered Both Products
Adobe Campaign
Verified User
Vice-President
Chose Adobe Campaign
Adobe Campaign is good in terms of features, offerings, it's customization options, and extensive possibilities to make a powerful email campaign or offer landing page. It's very reliable and stable too. But in terms of its dashboard UI, it is not as simple or quick to learn as …
Integration is easier with CleverTap. All the features are in one product, doesn't require to buy add ons for Segmentation and analytics Few of the campaign features are quite advanced Value for Money if used rightly.