AdPumb vs. data.ai

AdPumb stood by me throughout their integration. This is unlike any other providers including and especially AdMob and FAN. They realized the 2x revenue increase they guaranteed, after which provided me with analytics and reports without fail. Best mediation platform if you are not technically inclined in the field. I am now an expert, thanks to the AdPumb team!!

I think that App Annie will be handy for the companies that provide service in multiple countries - so they have to deal with local competitors research and track the performance of the app (by the position and by the reviews) in different stores. I think that for a one-country app, many of the features will be less relevant. At the same time, App Annie offers custom plans, so I see how the user experience can be different.

Incentivized

• Ad monetization
• Ad mediation
• Fill rate management
• eCPM optimization

• Very easy to use and understand. The dashboard is quite complete.
• The free version is quite complete.
• They send daily and weekly emails with statistics on your apps so you can understand key facts to improve its standing.

Incentivized

• App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
• After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase.

Incentivized

Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.

Incentivized

I have not had to contact support a lot of times. The few times I did, I got correct and lengthy responses, but they took some time to answer. Their product is very complete, so unless you have a specific question, you will probably not need to contact support at any time.

Incentivized

I have used Google AdMob for monetization during my starting days as a publisher. The service they gave was not that great. With Google AdMob, customer support was non existent and my accounts regularly got suspended due to reasons unknown without any prior warning. After much deliberation, i found AdPumb and have never been happier working with a mediation platform. 5 stars!!!

We use Google 360 and are able to do a much deeper dive into the activity we see on our apps. I think App Annie is a great starting point product, but for more in depth analytics, something like a Google 360 or Adobe might be better.

Incentivized

• AdPumb realized 2x revenue increase that they guaranteed within the timeframe!

• App Annie has had neither a positive nor negative impact on our ROI or business objectives. Our team currently uses their free, very limited plan for data discrepancy with our main ASO tool. Otherwise, we have connected our apps and let the data flow in. We go in the account about once every 2-3 months.
• With App Annie's data we have solidified that our other paid ASO tool we use has accurate data and that we will continue to pay for that tool. So in that regards, App Annie's provided us with a confirmation in our competitor ASO tool purchase decision.

Incentivized