Likelihood to Recommend It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
Read full review To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than
Semrush , which does a lot and is organized, on the whole, rather poorly.
Read full review Pros Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far. Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player. Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries. Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress. Read full review Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value. WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy. WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly. We use WordTracker frequently in our first phases of keyword research and have found it to be very solid. This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients. Read full review Cons Anchor text alert notifications for a specific domain would be nice to have. Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare. Adding emails to forward the exports to from running a report would be good too. Read full review More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales. Pricing could be more affordable Better explore keywords that indicate a customer is ready to purchase Read full review Likelihood to Renew Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Read full review Good bang for the buck. Makes the work flow easier by being able to extract data faster. Quick for my team to learn how to use. Lots of data. Really really lots of data. Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there Read full review Usability Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Read full review Support Rating Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King Web Production Manager Responsible for SEO, Web Design, & Social Media Marketing
Read full review Alternatives Considered I think when it comes to keyword tracking, Ahrefs is not as good
BrightEdge , but Ahrefs Site Explorer trumps
BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze
BrightEdge for keyword and ranking information
Read full review I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
Read full review Return on Investment Identify the most effective keywords for content creation and optimizing existing content, which can help to increase organic traffic to your website. Track backlinks, monitor the competition, and identify potential link building opportunities, which can help to improve your search engine rankings. Analyze the top-performing pages on any website, which can help to optimize your own content and improve user experience. Read full review WordTracker helped come up with strong keywords for Search Ads which increased click throughs Helped maximize the keywords used on client websites and improve the quality of leads coming through Read full review ScreenShots —