Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.
$0
per month
Mailchimp
Score 7.9 out of 10
N/A
Mailchimp is the email marketing and marketing automation platform. Most email marketing platforms tell you how your campaigns perform, but Mailchimp goes a step beyond and tells you why by analyzing the data from half a billion emails sent through the platform every day to offer personalized recommendations for improving content, targeting, automations, and driving revenue using emails
$0
per month
Pricing
Brevo
Mailchimp
Editions & Modules
Free
$0
per month
Lite
$25
per month
Premium
$65
per month
Enterprise
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
Brevo
Mailchimp
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.
Clearly, there is a huge cost saving in using Brevo versus Mailchimp. As a small business, Mailchimp is too expensive. I also have found Brevo easier to use and set up, and the support team has been extremely responsive when I have needed them, even for some questions, I …
Mailchimp works on the number of contacts. Having a large number of contacts with lots of different lists depending on my clients, Mailchimp would be way too expensive for me!! In addition, when I tested it this tool was mainly in English. And the fact that it is not of French …
Well, I wanted a campaign program that is easy to use and is ready for GDPR. that I found in Brevo. Mailchimp is getting more and more complicated and expensive, but Brevo was a great substitute.
Mailchimp was the product used at my previous company, but is more expensive than Brevo, and not so easy and quick to configure. I was looking for Sendinblue, when I realized it has changed to Brevo, and this change really helped me a lot to set up the whole mailing system …
Verified User
Executive
Chose Brevo
I tried to used Mailchimp looks a great alternative but also its very expensive for small projects. Zapier, on the other hand looks like it needs a special learning curve that we cannot afford at the moment. We need a simple, effective and direct solution that fits our needs. I …
Mailchimp is the industry standard - but is a bit overburdened with features. We chose Brevo because it "does what is on the tin," just what we need.
Verified User
Consultant
Chose Brevo
Brevo is very close in functionality to Mailchimp and closely familiar. When looking for a new provider I was able to trial Brevo very quickly due to being closely formatted in a similar way making the transition and decision to switch much easlier.
Verified User
Manager
Chose Brevo
Forms are better, integrated better with my WordPress plugin and the form design has more features. Brevo was recommended to me by an agency and when I first tried to create the forms I needed for landing pages in it, it proved better, more efficient and with more features than …
The TLDR version: Brevo outcompetes AWeber in almost every possible way: content editor quality and ease-of-use, general usability, cost, effectiveness, reliability, customer service, understanding needs of clients (ie. budgets), small business focus, etc. etc. etc. Brevo for …
Verified User
Director
Chose Brevo
The main distinction for me is the database management - the fact that you can maintain a database of unlimited contacts and only be billed for the emails you send makes a lot of sense when you are just starting a business and your newsletter only goes out a certain number of …
Brevo is more cost effective and packs a lot of features the bigger companies have. Their cost is the reason we choose them and they are always evolving and adding excellent features to keep us as a customer
Better language support, custom unsubscribe pages, increased built-in functionality. We need to send messages in multiple languages and competitors do not provide enough.
Brevo - I have found to be a better all-rounder. The customization to the emails seems more advanced, being able to edit the mobile and desktop view individually. You also pay for emails sent, rather than the number of contacts. I find Mailchimp has better deliverability than Br…
Mailchimp is similar offering but ability to send transactional email from Brevo/sendinblue is definitely a step up. We have been with mail chimp for quite some time and mostly the familiarity of our users with Mailchimp is the reason for us to still use it. We will be …
Mailchimp is more premium than these tools, in one of the use cases, I have now been using them for landing pages, even if I don't run email campaigns. The tool is seamless with strict rules around spamming and unsubscriptions. You can trust deliverability with Mailchimp. …
Mailchimp compared well to both of these because it had a great combination of high quality toolset and support along with good value. Mailchimp is also a very well known brand that can be trusted, which is important when customers are interacting with content delivered via …
Mailchimp has a great feature set when compared to some of the other tools I've used, and it is a great value for the money. Even the free version of Mailchimp offers a good number of features to let you test it out to see if it is worthwhile to invest in.
Mailchimp is generally a simpler solution, and I've picked it for multiple companies because of that. I also like that Mailchimp does better on delivery than just about anywhere else. The brand is also fun and powerful.
Mailchimp needs to keep their system clean and not put so …
MailChimp is an excellent tool with simplicity, features, and pay-as-you-go plans, but Sendinblue is cheaper and has more automation and list management features. Email campaign management is most straightforward with Mailchimp.
Very slow customer service support took me 3 days to reset my password. The interface is not as user-friendly as Mailchimp and their pricing is not as competitive as Mailchimp.
Mailchimp offers a complete marketing solution that an online media organization ever needs. The automation features provided by Mailchimp can not be seen on its competitors. The integration of Mailchimp with popular CMS platforms like WordPress is very easy and stable than …
Mailchimp was usually already in place and needed to be set up for growth. In general, I found that the lack of phone support at the lower tiers and the rigidness for opt-in rules made working with it long term not that easy.
I would still recommend Mailchimp to most people starting out. It's easy to use and set up and doesn't require a lot of extra support to get started. Other than ActiveCampaign or Keap, which are for larger lists and more complicated, Mailchimp is a good choice. If you …
It is an easy-to-use and easy-to-navigate tool. The free plan Mailchimp offers sets the industry benchmark in terms of features offered and is a great way to learn the basics of email marketing before moving on to more advanced features. When you create a campaign and enable …
Comparing with Sendinblue, Mailchimp wins in the user interface department by quite a lot. The website site online interface is very easy to use, full of tools and function and yet very responsive to the user's every input. While the Sendinblue's user interface seems like more …
Verified User
Engineer
Chose Mailchimp
Mailchimp stacks up against other systems for various reasons. First of all, it's the best if you watch integrations: almost everything can be integrated easily with Mailchimp. If it's not already integrated you can use their API and make your own integration. Plus they have …
I don't think that Mailchimp can claim to be the big innovator in the space anymore as others have had to be scrappier recently, but Mailchimp definitely has the most robust suite of tools and functionality.
I've chosen to continue working with Mailchimp because of the Essential paid plan features and especially the feature of pausing paying for a period when you don't have content to share. Essential plan is fine when you for hundreds of emails but the free plan is not appropriate …
For my work I test try and research multiple tools, and then we see if the tool is a right fit for a company. So for entry level I would highly suggest Mailchimp, for the functionality pricing and options it's good for smaller companies, websites and shops. If you grow a big …
Mailchimp is the best software in comparison to all other software because it is [a more] user friendly and cost saving software. Mailchimp offers various customizable options and also offers well-designed templates to create your own content by just [using the] drag and drop …
Co-Owner, Executive Director of Marketing & Public Relations
Chose Mailchimp
The primary decision to choose Mailchimp is generally driven by the easy integration with WordPress and WordPress plugins. Secondary is cost effectiveness vs. other similar tools. The overall simplicity of the Mailchimp system offers an inviting environment for beginners to …
Sendinblue is another cloud based email marketing software that I had used before Mailchimp. Both of these software are cloud based, identical in some of their features actually different in scope of their usage. Sendinblue additionally offers SMS marketing but Mailchimp is …
Pound for pound, these solutions all stack up in a very similar way--but Mailchimp wins in a few ways that matter most. First, Mailchimp has that wonderful, fully functional free version. Constant Contact does not (to my knowledge) and Sendinblue does--so we're tied there. Sendi…
We have done some extensive research on which email automation tool we were going with. And after some discussion, we decided to go with Mailchimp mainly for its wholesome features and positive market rate. And we still think that is a good choice to have been made. It helped …