BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO.
Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.
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Conductor
Score 9.0 out of 10
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Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process,…
Have tried searchmetrics and conductor and feel that brightedge offers more user friendly and easy experience
Verified User
Consultant
Chose BrightEdge
The other competitor is probably Conductor and they have an impressive platform, however, it seems to me that it would take a lot of time to get up to speed with the product. BrightEdge and Conductor platform to run well would need a full time resource to retrieve the benefits …
Verified User
Analyst
Chose BrightEdge
I personally didn't get to work with Conductor a great deal, but I know many of my colleagues who used Conductor extensively didn't like quite as much.
The biggest differentiator was the salesperson. Conductor was pushy and used sales tactics to try to get us to sign up. BrightEdge did not, they took more of a partnership approach and were not pushy.
When you signup for a platform - you don't just have access to the platform. You get a person that is there with you the entire time! A person that you can call and say - Hey the SERPs changed - what does this mean? BrightEdge has never let me down in this light. Yet when I …
BrightEdge is easier to use compared to Conductor. seoClarity was my second option, but I only had a demo and haven't worked with it deeply. It seemed like a good tool. Botify looked like it was better for Technical SEO and looks more advanced for that feature, but it didn't …
I found the folks at Conductor to be very slimy and spent more time saying bad things about other platforms rather than good things about what they do. Very deceptive and their platform is underwhelming.
seoClarity was one platform that we would have transitioned to if they would have been able to provide a solution like BrightEdge Instant. Out of all the platforms we have evaluated, the one thing that keeps us coming back to BrightEdge is the robust amount of relevant keywords …
I found BrightEdge to be more intuitive to use and that the onboard training offered matched my team's learning style. They are an innovative SEO leader that takes time, energy, and effort to learn your unique business and challenges. Purchasing an enterprise level SEO platform …
All SEO tools offer something a little different but BrightEdge comes pretty close to having everything I need. I can track links, review technical issues, and assign them to my staff. Reporting is top-notch too. I chose them because of my familiarity with them on the …
BrightEdge is much more powerful, but more costly. We simply decided that we needed to move to a more enterprise-level tool. Another huge benefit of BrightEdge is that you have a dedicated rep that is always just a phone call or an email away to help you. We've really …
Conductor's Searchlight is a key competitor. Searchlight has the advantage that it has partnered with Adobe Omniture SEOmoz, which helps the platform present a comprehensive picture of a site's performance. However, the SEO technology offered by BrightEdge is probably more …
Moz (formerly SEOmoz), Conductor Searchlight, and BrightEdge are all great SEO platforms that are similar in some aspects but are not tailored for every organization. BrightEdge and Conductor can and should be evaluated for similar organizations because both of the platforms …
Conductor
Verified User
Manager
Chose Conductor
I've used BrightEdge, SEMRush, and a plethora of other tools in the 10+ years I've been in the marketing space. Conductor gives us everything we need in one place to have full visibility into our biggest traffic channel (organic). I won't bash the other tools, but there are …
Verified User
Program Manager
Chose Conductor
We found Conductor to be a more user-friendly tool than BrightEdge with a more comprehensive platform. In comparison to Moz, there are many more robust options. Conductor is more expensive, but I feel like you get what you pay for.
We switched from BrightEdge and it was a good move. BrightEdge was not intuitive at all and lacked a lot of the more robust features that Conductor has. Conductor's UI is just superior. BrightEdge felt like I had to build multiple, granular levels of filters on top of each …
We were looking for an SEO tool that could support us across all our 38 markets we operate in. Based on that requirement most tools already dropped off, except for BrightEdge and Searchmetrics. Searchmetrics and Conductor both provided insights for SEO and SEA, so therefore it …
I have not personally used BrightEdge but others on my team have and they say that Conductor is a lot easier to use and also the customer support is much better. I apologize for not being able to give specific examples!
I've used BrightEdge, Ahrefs, Semrush, Siteimprove, and a few others I can't think of the name right now. We didn't move from one to the other, this was always the tool I have used with this company.
Semrush -- I still use this suite, though not for the info I get from Conductor. I don't see their ranking data as being as accurate, but they do show other key data points and 3rd party traffic stats. BrightEdge -- the platform is most comparable with Conductor, but have the …
We switched from BrightEdge mainly due to my recommendation based on my past experience with Conductor. The main reason was the advancements in technology that Conductor had demonstrated during our initial conversations. We were certain that the tool simply had more to offer …
We switched to Conductor from BrightEdge because the team at BrightEdge didn't seem very helpful during our weekly calls, and the platform was tough to use. The features were not laid out in a very logical or user-friendly fashion, and it was often difficult to accomplish even …
I have used many SEO campaign platforms like Conductor. Conductor UX leads to a good SEO workflow for me. I don't really even understand why. I have used Semrush a lot, Ahrefs an awful lot, and BrightEdge a little, and I love doing SEO analysis in Conductor and spend way more …
We moved to Conductor because the functionality matched what we were looking for. Price was not as much of a factor, thankfully, because Conductor is expensive.
We switched to Conductor for several reasons: Explorer is a feature that other tools do not have. It is very helpful to be able to see how your website is working as a whole vs. just the keywords you are tracking. Content research was something that was missing from our …
We liked that Conductor offered many different tools in one easier-to-use platform. The price point was right for us. I had experience with other tools but had never used Conductor, and I liked what I saw in the demos we were given. It hasn't disappointed me yet!
Conductor is an enterprise product so it tries to do many things well. Overall it competes well with other enterprise providers. If you isolate the tools, then there are better offerings out there in terms of functionality you will have to pay more and deal with multiple vendors.
We switched to Conductor from anotehr platform. The biggest reason we switched was due to the granularity available in the Explorer tool. When using our other tool, we would get keyword recommendations that were not relevant to what we were looking searching for. For example, I …
We switched because we really found the Conductor Team collaborative, strategic and consultative. We genuinely feel the partnership and care for our overall success. We also love the tool and how easy it is to use and create dashboards. The integration to JIRA make it so much …