Cvent is a cloud-based enterprise event management company with nearly 4,000 employees and over 300,000 users worldwide. Cvent offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, email marketing, and attendee engagement. Cvent's suite of products automate and simplify the planning process to maximize the impact of events. Cvent provides hoteliers with an integrated platform, enabling…
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Salesforce Sales Cloud
Score 8.4 out of 10
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Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
It's a night and day difference. Blackthorn was disaster and had SO many bugs. We have yet to run into a major issue with Cvent Event Management. Cvent Event Management did cost more money, but we're getting so much more. Blackthorn didn't have user friendly event emails, Cvent …
Cvent Event Management has been used by my company for years, even before I joined the marketing department. I have heard that there were issues using Hubb Conference Management like with their "intuitive" staff calendars with automatic conflict notifications to avoid …
Verified User
Employee
Chose Cvent Event Management
We will be integrating and looking forward to see how they work together.
Cvent continues to keep robust reporting and provide integrations to additional platforms that can't compare. There are some elements that seem more complicated than necessary, but the overall platform provides so much opportunity for a company to centralize all event data: …
Compared to our previous more customized inhouse registration system (or our old use of excel sheets for tracking) Cvent Event Management has greatly improved our data management and reporting, our stakeholder communications, and our visual brand. We selected Cvent in the end …
Verified User
Manager
Chose Cvent Event Management
We had RegOnline before it was acquired by Cvent and it had so many less features. You could really only do registration with it and there was limited opportunity to customize the registration. It was difficult to set up and not user friendly. Once we made the switch our team …
Cvent has a better end-to-end product than Boomset. We wanted something that had abstract management, website building, email management, reporting, onsite reporting, CE credit reporting, an event app, and even more. Cvent was the clear one-stop shop for all of those things …
Cvent Event Management handles the client experience and client journey in a better way. There are not as many intricate CRM functionality details, however, there are enough details to keep trending records. Blackbaud products can "get into the weeds" when trying to view or …
These features are very limited in what is needed in a flexible setting. In addition both Salesforce and Whaller privacy and security policy is over-reaching. They both require to store the information of every registant and their personal information without providing access …
We previously used Starcite, and Cvent has a much better interface and many more functionalities. Some that we haven't even gotten to use yet but plan to. Cvent allows everyone in the company to quickly gather the information that they need. The user interface is very simple …
When searching for a product to use, Cvent Event Management had the best reviews. Therefore, I didn't use any other products and went straight to Cvent. I also found that other event managers within my company were using Cvent already and had great success.
Cvent is a much fuller program, it requires more time in the build-out phase, but allows for stronger branding for the user, and greater customization.
Prior to using Cvent,my company would build out their registration websites and system all from within - we took an internal approach, a solution which was not very efficient. We have never used another system outside of the Cvent family but are aware of other companies and …
I have used Salesforce Lightening in the past. While I was able to catch on quickly, it was very cumbersome, and a lot of our older co-workers still have trouble understanding it, and it was implemented almost a year ago. It's not intuitive and clunky. Also not professionally …
The same thing I’ve been saying: Cvent is customizable in a way the others are not. It’s scalable and can bare our brand. I think, more importantly, they’re always innovating and their innovation makes us look modern and top of our game to our attendees. At Cvent, we feel like …
We were mandated to start using Cvent. We like the customizing aspect of the product.
Verified User
Manager
Chose Cvent Event Management
We have always used Cvent Event Management and it has always been a great experience for us so we have not explored other options. Cvent has a great support team and our account managers are very helpful. Cvent offers so many resources to learn more about enhancements and how …
Cvent Event Management is the caviar of event management tools. It is expensive, but you get what you pay for. Again, it is useful to us for our larger complex events that involve multiple invite lists and sessions, but is cost prohibitive when it is a basic yes/no scenario. It …
I was not involved in the selection process of either system at either company. However, I would definitely select Cvent for future use because it integrates so many tools in one place and can easily be hooked via API into most existing marketing stacks.
Cvent Event Management has streamlined our processes, allowing a small staff to manage our events effortlessly. From event set-up through feedback, the software integrates all elements, reducing duplication of effort. Our contact database tracks our membership, allowing us to charge the appropriate registration cost and send event emails based on registration type. Using the Attendee Hub App, we have eliminated the paper program and communicate instantaneously with our attendees. Printing the badges onsite has allowed us to keep registration open longer and gain more attendees.
Sales Cloud is very well suited for the daily leads and opportunity pipeline management as well as user management. Sales process automation are very helpful for repetitive tasks. It integrates well with other platforms. It's easy to customize and report on data. Sales Cloud can be pricey so is only open to larger org's that need complex CRM. User adoption is slow to any new users that have no prior experience.
Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
Logging activities: It's easy to post a call, text, email, etc.
API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Allowing more in depth paths for registration questions (i.e. drill-down questions as needed)
Hotel widget does not model in a user-friendly way, allowing for customer confusion and cumbersome work-arounds
Flex Email customization widgets need to integrate into the emails more smoothly and be able to customize to have the same look, feel, font of the written text. At this time it does not allow for the same level of customization.
I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
It seems I cannot create a report to pull notes logged at the account levels.
We are very pleased with the features that Cvent gives us. The ease of use and the immediate support when something does stump us. Cvent provides us with everything that we need to run a successful event. The only reason I did not Rate Cvent as a 10 is the cost
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
Overall, Cvent Event Management is a highly usable platform, with a user-friendly interface and a wide range of features and tools to help plan, promote, and manage events. The platform is designed to be intuitive, allowing users to easily navigate and access the various features and functionalities. One of the key benefits of Cvent Event Management's usability is its high level of customization. The platform offers a range of customization options, allowing users to tailor the platform to their specific needs and branding. This can include custom registration forms, event websites, email communications, and more. Additionally, Cvent Event Management provides robust data analytics and reporting, enabling users to gain insights into attendee behavior, event performance, and ROI. The platform also offers real-time reporting, which can be particularly useful during an event, allowing organizers to monitor attendance and event progress. While there may be a learning curve for some of the more advanced features, overall, the platform is highly usable and intuitive and we have had positive experiences with the platform's usability, citing its ease of use, customization options, and comprehensive feature set as key benefits.
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
Cvent does go down pretty frequently. And while it often doesn't impact day to day use usually, if it does go down at the wrong time, you may not be able to access very important event information when you need it. Usually outages do not last very long, but it could still be a very bad situation if this happens at the wrong moment
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day." Points per Salesforce - 1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs. 2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers. 3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years. 4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed. 5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale. 6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com. 7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements. 8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training. 9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
I have very rarely needed support, but when I did, it seemed that there was an underlying push for a webinar, training session, or multiple phone calls. If I have a question or a need, that should be addressed nothing else.
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
Our on-site trainer was very knowledgeable in the product and gave us very important pointers on best practices and how to perform tasks in the simplest manner
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.
I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.
We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
It would have been nice during implementation if we had received more pointers on how to organize our parked report folders, libraries, etc. to avoid the mess we find ourselves in today. If we had known ahead of time the limitations we could have planned better.
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
Eventbrite is not able to handle the complex registration forms that Cvent can. It does not collect as much information, cannot produce the save level of reports, and does not allow for multi-leveled and/or multiple registration types within one form. Being able to offer, and compare, those is vital to determining our ROI and event planning efforts. Additionally, Eventbrite does not provide as many customizable options or branding opportunities.
Salesforce Sales cloud is well integrated with a lot of other marketing and sales technology SAAS products that we use within our business, which is a big part of why I enjoy using it. Compared to NetSuite, it is a lot more user friendly, a modern platform that provides better visual understanding of sales pipeline and contains more useful data across the customer journey.
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
I don't think there is a limit to Sales Cloud's scalability; at least, I haven't encountered one or heard of one. My data is not enormous, so perhaps some companies might encounter lags, but nothing from my end. I think I'll be able to use Sales Cloud from now until infinity.
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
