EZ Texting vs. Twilio
Product | Rating | Most Used By | Product Summary | Starting Price |
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EZ Texting | N/A | EZ Texting offers a text marketing solution used by businesses to connect with their audiences. It can be used to send promotions, promote a new product, build brand awareness, or drive traffic to websites or storefronts. EZ Texting Key Features EZ Texting's features are designed to enhance the effectiveness of text marketing efforts. Some… | $25 per month | |
Twilio | N/A | Twilio offers a CPaaS and CCaaS solution, with the combination of its programmable Voice, Video, and Messaging APIs, as well as the Twilio Flex cloud contact center. Additional capabilities include Twilio's Elastic SIP Trunking, as well as API for WhatsApp. | $0 per min per participant |
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Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
Additional Details | LAUNCH PLAN: Recommended for up to 500 contacts. Local EZ Textable Number. Max Speed: up to 500/day. Cost Per Msg:$0.030. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. BOOST PLAN: Recommended for 501-2,000 contacts. Local EZ High-Volume Number. Max Speed: up to 2,000/day. Cost Per Msg: $0.025. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. SCALE PLAN: Recommended for 2,000-50,000 contacts. Local EZ High-Volume, High-Speed Number. Max Speed: up to 50,000/day. Cost Per Msg: $0.020. Delivery Rate: 95%. Includes 500 free msg/mo or 6k annually. ENTERPRISE PLAN: Recommended for 50,000+ contacts. This Plan offers. Dedicated Short Codes. Max Speed: up to 1 MM/day. Cost Per Msg: $0.010. Delivery Rate: 99%. Includes 200k msg/mo. Pricing information for EZ Texting is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase EZ Texting must be conducted with the seller. Included in All Plans: Unlimited: Incoming Messages, Contacts, Keywords & Two-Way Texting. New Features: Realize ROI faster with AI Compose & Team Inbox with AI Reply. Live Support Chat: Monday-Friday 8am-8pm ET and Saturday-Sunday 9am-5pm ET. Growth Tools: QR Codes, Keywords & Signup Forms. MMS Edge: Millions of Images & Image Editing Tool Powered by Shutterstock. CRM-Lite: Upload, Management, Groups & Personalization. | 1. Pay-as-you-go pricing: Simple usage-based pricing means you don’t get locked into big contracts. 2. Volume discounts: Discounts trigger as your usage grows, so you always get a fair price. 3. Start building today with free trial credit and full API access. | ||||||||||||||
More Pricing Information |
EZ Texting | Twilio | |
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Considered Both Products | EZ Texting | Twilio No answer on this topic |
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EZ Texting | Twilio | |
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Highlights |
Research Team Insight Published EZ Texting and Twilio Programmable SMS are both software designed to help businesses create and manage text marketing campaigns. EZ Texting is a mobile marketing software specialized for SMS marketing, whereas Twilio Programmable SMS is a communications platform built for highly customizable automated SMS messaging. Both software options are more popular with small businesses, though EZ Texting is used by mid-sized and larger enterprises as well. FeaturesEZ Texting and Twilio Programmable SMS each include SMS messaging features, but they also have a few standout features that set them apart from each other. EZ Texting specializes in marketing features, including a text-to-landline feature that allows SMS marketing campaigns to reach landline phones. This can be important depending on the demographic of a campaign, as access to landlines opens up certain groups to marketing they may not receive otherwise. EZ Texting also includes native integrations with popular marketing software like MailChimp and Constant Contact, as well as analytics tools that help track user engagement. A wide variety of integrations allows businesses to easily pass data from one software to another. Twilio Programmable SMS includes a flexible API designed to help developers integrate Twilio into their system with no issue. Twilio boasts easy implementation for most businesses, usually requiring only a few lines of code. Users love Twilio’s customer support, citing fast response times and effective solutions to user problems. LimitationsThough Twilio Programmable SMS and EZ Texting both allow for simple text marketing, though they have a few limitations that are important to consider. EZ Texting does include an API and some native integrations, but it isn’t as flexible as the API offered by Twilio Programmable SMS. For businesses looking for a flexible mobile marketing software that can fit into any existing system, EZ Texting may not be ideal. Twilio Programmable SMS is easy to use out of the box, but building custom integrations with it can be more challenging with some systems. For businesses looking for simple integrations that don’t want to utilize an API, EZ Texting’s native integrations may be preferable. Additionally, Twilio Programmable SMS offers analytics tools, but they aren’t as robust as those offered by alternatives. PricingEZ Texting provides a simple to use interface, but documentation is lacking. If users have issues using the technology, they may have to reach out to support rather than figuring out a solution on their own. Additionally, some users find the interface for form creation to be clunky and lacking in customizability. Twilio Programmable SMS is priced based on usage. Businesses can start for free, but as they text more often and add more features, prices increase. Businesses can reach out to vendors for exact pricing information. |
EZ Texting | Twilio | |
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Small Businesses | OneSignal Score 9.0 out of 10 | Simplify360 Score 7.8 out of 10 |
Medium-sized Companies | Flurry Analytics Score 9.0 out of 10 | Bright Pattern Contact Center Score 10.0 out of 10 |
Enterprises | Flurry Analytics Score 9.0 out of 10 | Conversica Score 9.6 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
EZ Texting | Twilio | |
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Likelihood to Recommend | 8.9 (256 ratings) | 6.5 (72 ratings) |
Likelihood to Renew | 8.3 (11 ratings) | 8.0 (5 ratings) |
Usability | 8.6 (95 ratings) | 9.5 (10 ratings) |
Availability | 8.0 (2 ratings) | - (0 ratings) |
Performance | 8.0 (2 ratings) | 7.1 (17 ratings) |
Support Rating | 7.3 (112 ratings) | 5.6 (16 ratings) |
Implementation Rating | 8.1 (4 ratings) | 9.5 (2 ratings) |
Configurability | 7.0 (2 ratings) | - (0 ratings) |
Contract Terms and Pricing Model | 10.0 (1 ratings) | 10.0 (1 ratings) |
Ease of integration | 8.3 (5 ratings) | - (0 ratings) |
Product Scalability | 7.0 (2 ratings) | - (0 ratings) |
Professional Services | 10.0 (1 ratings) | 10.0 (1 ratings) |
Vendor post-sale | 10.0 (2 ratings) | - (0 ratings) |
Vendor pre-sale | 10.0 (2 ratings) | - (0 ratings) |
EZ Texting | Twilio | |
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Likelihood to Recommend | CallFire | Twilio |
Pros | CallFire | Twilio |
Cons | CallFire | Twilio |
Likelihood to Renew | CallFire | Twilio |
Usability | CallFire | Twilio |
Reliability and Availability | CallFire | Twilio No answers on this topic |
Performance | CallFire | Twilio |
Support Rating | CallFire | Twilio |
Implementation Rating | CallFire | Twilio |
Alternatives Considered | CallFire | Twilio |
Contract Terms and Pricing Model | CallFire No answers on this topic | Twilio |
Scalability | CallFire | Twilio No answers on this topic |
Return on Investment | CallFire | Twilio |
ScreenShots | EZ Texting Screenshots | Twilio Screenshots |