IFTTT is a marketing automation software solution offered by IFTTT. It is scaled for non-technical
users and less complex, generally two-step connectors and API’s.
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UiPath Integration Service
Score 5.2 out of 10
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UiPath Integration Service (including technology from Cloud Elements, following UiPath's acquisition of the company in 2021) is a cloud API integration service that uses cooperative
apps to connect an organization’s customers, partners and employees to the
cloud services they use. The vendor says that by using their pre-built
elements, their one-to-many approach connects applications with services, each
through a single API. The organization’s app can instantly share data with
other applications…
While other paid services might give your a little extra features and possibly a connectivity with enterprise application, it's nearly impossible to beat IFTTT with the cost factor, ease of use, hundreds of channels and a great community of users.
Because of the multitude of options with IFTTT, it is hard to describe the best use scenarios, but I will share how I use the platform at this time. I use IFTTT to check Craigslist for certain IT equipment postings and email me if that occurs, turning items on and off with geo-fencing and WiFi network presence, and linking my calendar to my to-do list
Cloud Elements shines when you want to offer multiple options to the user on a type of system, such as supporting integration to CRM and wanting to offer Dynamics, Salesforce, and HubSpot on equal footing. If you only have a single integration with a single system, using Cloud Elements adds an unnecessary layer of abstraction.
IFTTT manages a number of social media accounts quite well. Being able to login to one platform with access to all your accounts is great.
IFTTT is easy to set up. IFTTT has a number of crowd sourced and created formulas that you can use, or if you're looking for something specific you can create your own. This allows for an endless number of combinations and ways to engage with the program.
IFTTT doesn't require constant upkeep. Once you have things setup you can forget about it and it just works.
The website section "Activity" tends to get very crowded over time. It would benefit from some search and filter functionalities.
Some services lack ingredients. "Ingredients" are attributes passed from one service to another to enhance IFTTT's power. However, some services (like Evernote's notes, for example) currently have too few ingredients available.
It is not possible to link more than two services. It would be great, for example, to have an option to take a mail message and post in multiple social networks and blogs with the same applet.
The only thing I can think of that they could improve is the quality of the assets they produce in the go-to-market process. This is a huge value add service, but the quality of what was produced was lower than what we would have produced internally. We spent more time going back and forth on the assets than it would have taken us to build them from scratch.
There is no better alternative and although Integromat is new and the GUI is slick, they make you pay per push and IFTTT does not. The rest of the competition make you pay per integration or are just not as seamless in usage or have the depth of catalogue. If you use Zapier for instance, it is because they have an integration you have to use, not because Zapier does a better job.
For the most part, IFTTT is great but it does have its limitations. You may only do one thing at a time. If you want branching logic it can be cumbersome and clunky. This it where something like Microsoft Flow does better. For simplicity, nothing can beat IFTTT for how easy it is to set up and use right out of the box
I have had a few issues with apps over the years. Compared to other services, ITFFF is the best choice but no service is perfect unless you build it yourself for yourself. ITFFF needs more tutorials on how to create a custom platform, but overall I will recommend it as an easy to use, time-saving service.
I haven't used Zapier extensively, but it seems that IFTTT is much simpler to set up. However, Zapier appears to be a much deeper integration where you can sync a variety of fields of data and customize the sync more than you can with IFTTT. Zapier may be more valuable for someone with a complex need and IFTTT is built for simple solutions for more basic apps.