Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klaviyo
Score 9.0 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…
$20
per month
SendPulse
Score 9.1 out of 10
N/A
SendPulse is an integrated messaging platform providing user communication that includes emails, SMS, web push, SMTP, and user management.. This solution includes 15,000 free emails with up to 2,500 subscribers per month.N/A
Pricing
KlaviyoSendPulse
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KlaviyoSendPulse
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricingPricing starts from $9 a month and depends on the number of messages sent.
More Pricing Information
Features
KlaviyoSendPulse
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Klaviyo
8.4
87 Ratings
8% above category average
SendPulse
6.5
11 Ratings
22% below category average
WYSIWYG email editor8.477 Ratings5.011 Ratings
Dynamic content8.482 Ratings4.011 Ratings
Ability to test dynamic content8.277 Ratings8.09 Ratings
Landing pages8.02 Ratings00 Ratings
A/B testing8.878 Ratings8.08 Ratings
Mobile optimization8.983 Ratings6.011 Ratings
Email deliverability reporting8.185 Ratings7.011 Ratings
List management8.485 Ratings6.011 Ratings
Triggered drip sequences8.876 Ratings8.09 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Klaviyo
8.3
66 Ratings
7% above category average
SendPulse
-
Ratings
Lead nurturing automation8.964 Ratings00 Ratings
Lead scoring and grading8.122 Ratings00 Ratings
Data quality management8.329 Ratings00 Ratings
Automated sales alerts and tasks8.027 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Klaviyo
8.1
8 Ratings
6% above category average
SendPulse
-
Ratings
Calendaring8.18 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Klaviyo
8.4
83 Ratings
11% above category average
SendPulse
8.2
11 Ratings
6% above category average
Dashboards8.683 Ratings9.010 Ratings
Standard reports8.580 Ratings7.011 Ratings
Custom reports8.344 Ratings8.58 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Klaviyo
8.7
64 Ratings
14% above category average
SendPulse
-
Ratings
API8.860 Ratings00 Ratings
Role-based workflow & approvals8.627 Ratings00 Ratings
Customizability8.735 Ratings00 Ratings
Integration with Salesforce.com8.66 Ratings00 Ratings
Third-party software integrations8.88 Ratings00 Ratings
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KlaviyoSendPulse
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PFL Direct Mail Platform
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Score 9.3 out of 10
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User Ratings
KlaviyoSendPulse
Likelihood to Recommend
9.2
(87 ratings)
5.0
(11 ratings)
Likelihood to Renew
10.0
(2 ratings)
9.1
(1 ratings)
Usability
8.0
(3 ratings)
8.2
(1 ratings)
Support Rating
9.0
(1 ratings)
9.1
(1 ratings)
Implementation Rating
10.0
(1 ratings)
8.2
(1 ratings)
User Testimonials
KlaviyoSendPulse
Likelihood to Recommend
Klaviyo
E-commerce stores and service-based businesses can really benefit from Klaviyo, as it is quite a versatile tool for emailing customers and keeping them updated about what is happening with the business. It is great for customer retention, creating a community for your product, and boosting engagement with your business.
Read full review
SendPulse Ltd.
SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
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Pros
Klaviyo
  • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
  • Klaviyo helps me to measure the success of email campaigns.
  • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
Read full review
SendPulse Ltd.
  • One of the best features of this software is its user interface. I found it very intuitive.
  • It has sms feature also which is a great add-on to this software.
  • It has live chat support feature. And I find it very helpful when i find any technical problem.
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Cons
Klaviyo
  • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
  • Can be pricey depending on company and email list.
  • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
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SendPulse Ltd.
  • I like its Drag and Drop function to design e-mailers but it lacks in some functionalities. Foe example when I write two different contents in a same box I need a line to show separation between my contents in the same box but this feature is unavailable in SendPulse.
  • They should include more fonts. Every product or service needs different kind of fonts to make a right impact on customers. With limited option of fonts it restricts user's creativity.
  • It is good to have templates to give users some idea for designing campaigns but here SendPluse has nothing much to offer. They have very limited number of templates.
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Likelihood to Renew
Klaviyo
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
Read full review
SendPulse Ltd.
Because I love how easy and intuitive SendPulse is.
Read full review
Usability
Klaviyo
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
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SendPulse Ltd.
I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
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Support Rating
Klaviyo
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
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SendPulse Ltd.
Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
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Implementation Rating
Klaviyo
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
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SendPulse Ltd.
When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
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Alternatives Considered
Klaviyo
Mailchimp was used early in the business when we didn't have as many customers and weren't segmenting. We've used Yotpo for loyalty, reviews, and, most recently, SMS. We have yet to try Klaviyo reviews or SMS, but it would be nice to have all of these items in one suite
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SendPulse Ltd.
For SendPulse's price point, I consider their competition to be the likes of Mailchimp, ConstantContact, etc. While SendPulse rates roughly average across the board in all areas, for businesses looking for the cheapest option (which comes with a lack of features/quality), ConstantContact beats them. For quality/features/value, I'd say Mailchimp is the best option for small businesses.
Read full review
Return on Investment
Klaviyo
  • ROI was over 300%
  • Increased repeat sales by 33%
  • Increase AOV on orders by targeting persons with historically high purchases
  • Increase customer acquisition volume by converting email prospects into customers
  • Increase customer retention by integrating test (SMS) messaging to many customers. The result was a higher response rate.
Read full review
SendPulse Ltd.
  • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
  • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
  • It made brand building very easy among my clients.
Read full review
ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers

SendPulse Screenshots

Screenshot of Desktop versionScreenshot of Mobile application for iPadScreenshot of Mobile application for Android