Ekata by Mastercard vs. TransUnion TruValidate

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ekata
Score 8.6 out of 10
N/A
Ekata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used to derive links from real-time transactions within the company's proprietary network and data licenses. The service includes address and phone number validation APIs, among other services.N/A
TransUnion TruValidate
Score 7.0 out of 10
N/A
TruValidate fraud prevention and identity proofing products that secure trust across channels and deliver seamless experiences for consumers. In addition to all of TransUnion’s fraud products, TruValidate has expanded to include all fraud offerings from Neustar.N/A
Pricing
Ekata by MastercardTransUnion TruValidate
Editions & Modules
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Offerings
Pricing Offerings
EkataTransUnion TruValidate
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Ekata by MastercardTransUnion TruValidate
Top Pros

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Top Cons

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Best Alternatives
Ekata by MastercardTransUnion TruValidate
Small Businesses

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Medium-sized Companies

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Enterprises

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F5 Distributed Cloud Bot Defense
F5 Distributed Cloud Bot Defense
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ekata by MastercardTransUnion TruValidate
Likelihood to Recommend
9.0
(1 ratings)
9.0
(1 ratings)
User Testimonials
Ekata by MastercardTransUnion TruValidate
Likelihood to Recommend
Mastercard
Fraud data analysis programming is available. Advanced backtracking studies, repartitions and possibility modelers, data collation and analysis of time sequences. It has artificial intelligence and automation to optimize the promptness and accuracy of the fraud discovery platform. they combine predictive analysis methods, which allows you to quickly discover possible imminences that endanger security.
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TransUnion
Neustar IP Intelligence is quick to deploy using their REST API, the data is automatically updated against one of the most robust datasets available on the market. It is well suited for developers trying to integrate with an out-of-the-box solution to lookup geolocation of website visitors in real time, and possibly build alerts or 2F-Authentication mechanisms based on suspicious activity.
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Pros
Mastercard
  • Promises a comprehensive data approach, using evolved scanning so you can reveal dubious actions and patterns before they do harm
  • Prevents the attrition of income due to fraud, abuse and waste in cost and profit programs
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TransUnion
  • Helps detect fraud if a user has signed in from California only, then attempts to login from another country are made.
  • Increase sales conversions by understanding geolocation of website visitors
  • If your datacenters are georedundant, allows engineers to see where majority of traffic is generated and load balance accordingly.
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Cons
Mastercard
  • The investigation of the effectiveness of the internal control system is a fundamental part of these commitments, this segment is the most responsible for the design, or if it does not fail, even if the software provides advanced tools.
  • The commitment cannot order as it was said previously only to the software; what is delegated is the command to exercise the commitment, which usually ends the ruling.
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TransUnion
  • It's a bare box solution. Not feature rich.
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Alternatives Considered
Mastercard
We have robust chargeback management software designed to quickly level out oddities based on a customer's first conduct to help us as a vulnerable business spot potential chargeback scams and revenue loss. It condescends to concentrate efforts on prevention instead of reaching sanctions and investigations and then falling into services to recover costs.
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TransUnion
Google has an open source version of this, but its updates are based on the user community. Since Neustar's IP Intelligence is a paid solution, the updates are regular, the interface is streamlined with a REST API, and there is a help desk you can consult for onboarding and questions if there are issues.
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Return on Investment
Mastercard
  • Enterprise fraud detection software solution is customized
  • Allows users to check trading activities against known patterns and discover inconsistencies
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TransUnion
  • Ability to build fraud detection from suspicious activities.
  • Balance traffic across data centers.
  • Rapid deployment, regular updates.
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ScreenShots