Ubersuggest vs. WordTracker

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ubersuggest
Score 8.5 out of 10
N/A
UberSuggest is a search engine optimization software solution offered by NP Digital.N/A
WordTracker
Score 7.5 out of 10
N/A
N/AN/A
Pricing
UbersuggestWordTracker
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
UbersuggestWordTracker
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
UbersuggestWordTracker
SEO
Comparison of SEO features of Product A and Product B
Ubersuggest
7.0
8 Ratings
10% below category average
WordTracker
8.0
3 Ratings
3% above category average
Keyword analysis8.18 Ratings8.03 Ratings
Backlink management5.87 Ratings4.01 Ratings
SERP ranking tracking8.08 Ratings9.01 Ratings
Page grader6.77 Ratings9.01 Ratings
Competitive analysis7.27 Ratings8.01 Ratings
Site audit / diagnostics7.48 Ratings9.01 Ratings
Site recommendations7.57 Ratings8.01 Ratings
Task management5.85 Ratings9.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ubersuggest
8.1
5 Ratings
6% above category average
WordTracker
7.8
2 Ratings
2% above category average
Local SEO8.35 Ratings1.02 Ratings
Social SEO7.54 Ratings10.01 Ratings
Mobile SEO8.05 Ratings10.01 Ratings
Global SEO8.75 Ratings10.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ubersuggest
8.5
6 Ratings
1% above category average
WordTracker
8.5
1 Ratings
1% above category average
Multi-domain support8.75 Ratings8.01 Ratings
Integration with web analytics tools8.46 Ratings9.01 Ratings
Best Alternatives
UbersuggestWordTracker
Small Businesses
Nozzle
Nozzle
Score 9.9 out of 10
Nozzle
Nozzle
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
UbersuggestWordTracker
Likelihood to Recommend
7.9
(9 ratings)
8.0
(6 ratings)
Likelihood to Renew
-
(0 ratings)
7.9
(3 ratings)
Usability
9.0
(1 ratings)
-
(0 ratings)
Support Rating
8.4
(2 ratings)
-
(0 ratings)
User Testimonials
UbersuggestWordTracker
Likelihood to Recommend
NP Digital
If you're just getting started and want something simple to get a boost on your SEO, then it is a good place to start. It takes you through the initial steps and show you where you can improve. The paid versions are still pretty cheap compared to the competitors, but some of the others have more features and functional areas. However, bear in mind that the main reason this product exists is to provide leads for NPDigital marketing agency, so you'll get a fair amount of push in that direction.
Read full review
WordTracker
To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.
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Pros
NP Digital
  • Monitoring broken links - helps optimise your Google ranking
  • Researching hashtags and keywords for website and social media to keep relevant
  • Researching competitor keywords to get a competitive advantage
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WordTracker
  • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
  • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
  • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
  • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
  • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
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Cons
NP Digital
  • Some of the tool's features, including backlink tracking and competition analysis, were either lacking or more appropriate for the top-performing websites that already had a lot of traffic. So they should improve in this segment
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WordTracker
  • More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales.
  • Pricing could be more affordable
  • Better explore keywords that indicate a customer is ready to purchase
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Likelihood to Renew
NP Digital
No answers on this topic
WordTracker
  • Good bang for the buck.
  • Makes the work flow easier by being able to extract data faster.
  • Quick for my team to learn how to use.
  • Lots of data. Really really lots of data.
  • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
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Usability
NP Digital
It's really easy to use. The interface is nice and tidy, and the learning curve is low. So it's a tool that's accessible for everyone. If not, there are plenty of guides in the tool itself or on the website. You can easily make lists and export data for use or to share, connect Google Drive, and go work with a team.
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WordTracker
No answers on this topic
Support Rating
NP Digital
They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.
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WordTracker
No answers on this topic
Alternatives Considered
NP Digital
We use each SEO research platform for different purposes. I believe they complement each other. Ubersuggest strengths, according to my experience, are related to content ideas, comprehensive keyword research to determine competitors' backlinks, and difficulty in achieving the desired results for any given SEO campaign. The Ubersuggest topic ideas tool gives different insights and benchmarks in relation to other similar platforms that fit our marketing needs.
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WordTracker
I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
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Return on Investment
NP Digital
  • Has helped with keeping our blog topics fresh for clients.
  • We're able to keep track of SEO performance for clients who don't want to shell out for expensive SEO tools.
  • The site audit function has helped us to sell website redesigns as well as SEO packages.
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WordTracker
  • WordTracker helped come up with strong keywords for Search Ads which increased click throughs
  • Helped maximize the keywords used on client websites and improve the quality of leads coming through
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