Agency Reporter

Agency Reporter by ActiveDEMAND is an attribution reporting tool designed specifically for marketing agencies. It is targeted at small to large marketing agencies, as well as digital marketing professionals, advertising agencies, PR agencies, and e-commerce businesses. According to the vendor, Agency Reporter provides insights into marketing effectiveness and connects marketing efforts to sales data, making it a valuable tool for professionals in the marketing industry.

Key Features

Unlimited Dashboards: According to the vendor, users can build white label dashboards for clients with branding and schedule and email clients KPI reports regularly, providing visibility into marketing effectiveness.

Fast to Deploy: The vendor claims that Agency Reporter allows for quick deployment for new clients, enabling clear demonstration of the marketing impact delivered by the agency.

Revenue Attribution: According to the vendor, Agency Reporter connects marketing efforts to sales data, allowing users to demonstrate value to clients by pulling important sales data.

Track Phone Calls: The vendor states that Agency Reporter enables easy tracking of phone calls from websites and allows for tracking of phone call performance and marketing channels.

Integration with Ad Platforms: According to the vendor, Agency Reporter seamlessly integrates with Facebook Ads, Google Ads, Google Search Console, Google Analytics, and more, providing campaign and keyword performance insights to clients.

Connect to Client CRM: The vendor claims that Agency Reporter bridges the reporting gap between marketing and sales by pulling CRM data such as Won Deals and Revenue Attribution.

Branded Automated Email Reports: Users can save time by automatically sending weekly, monthly, and other reports, pulling data from different sources for easy reporting, according to the vendor.

Track and Report on Phone Calls: The vendor states that Agency Reporter allows users to track phone call performance and marketing channels driving calls, leads, and sales, providing valuable insights on missed phone call revenue.

Build Lead Stories: According to the vendor, Agency Reporter enables users to show individual buyer journeys from first touch to purchase, facilitating data-driven user journeys and client communication.