APPlyzer

APPlyzer, developed by APPlyzer GmbH, is an app industry analysis service that provides reliable data and actionable insights for businesses in the app industry. According to the vendor, APPlyzer caters to a wide range of customers, including small businesses, app developers, agencies, and app publishers. It offers valuable market insights and competitive analysis for mobile app publishers, app developers, app marketing professionals, app agencies, and tech investors.

Key Features

Unlimited Keyword & App tracking: According to the vendor, APPlyzer offers uncapped ASO data with no limits on keywords and app tracking. Users can track keywords and apps across the Apple Store, Play Store, and Mac Store, providing global insights.

World Leading Search Traffic Data: The vendor claims that APPlyzer provides precise search traffic data globally. Users can access dynamic search scores and aggregated data from the app stores, which is updated daily. This feature aims to help users understand the search traffic for specific keywords and make informed decisions.

Relevancy scoring: APPlyzer offers dynamic keyword relevancy scores, according to the vendor, to ensure app targeting the right keywords. This feature aims to help users identify high-value keywords and optimize metadata accordingly, potentially saving time for app developers and marketers.

Understand the level of competition: According to the vendor, APPlyzer provides the exact number of apps ranking for a specific keyword. Users can see how their competitors rank for a keyword and understand the competitiveness of a particular keyword on the Play Store or App Store. This feature aims to help users target the right keywords and assess their app's competition.

Keyword Universe Generator: The vendor states that APPlyzer's Keyword Universe Generator automatically groups all keywords into generic, brand, or competitor terms. This feature aims to streamline and automate keyword research tasks, potentially saving users time. Users can easily organize and analyze keywords for effective app optimization.

Autocomplete Generator: According to the vendor, APPlyzer's Autocomplete Generator helps users discover undiscovered ranked keywords for their apps. This feature aims to ensure users don't miss out on important keywords in their market, providing valuable insights for keyword expansion and optimization.

In-App Event Tracking: APPlyzer allows users to track in-app events and analyze user behavior, according to the vendor. This feature aims to help identify user engagement patterns and optimize app features accordingly. Users can gain insights into user experiences and potentially improve app performance.

Share of Voice: According to the vendor, APPlyzer enables users to generate Share of Voice figures that indicate their app's visibility across relevant keywords compared to top competitors. This feature aims to provide a deeper understanding of the market and the app's position within it. Users can assess their app's performance and potentially make informed decisions for growth.

Ratings and Reviews Monitoring: APPlyzer allows users to monitor app ratings and reviews, according to the vendor. Users can identify trends, gather feedback, and proactively address product issues. This feature aims to potentially improve user experiences and drive app growth.