B2Brain

B2Brain is an automated account research tool provided by B2Brain Inc. It claims to offer account intelligence and insights to assist sales and marketing teams in identifying high-potential prospects, personalizing outreach efforts, and potentially improving conversion rates. According to the vendor, B2Brain is designed for both enterprise and mid-market customer segments and is utilized by sales development leaders, representatives, account executives, business analysts, and business development managers. The tool is said to be relevant to various industries, including retail SaaS solutions, finance and procurement automation, supply chain solutions, digital twin solutions, IoT solutions, and FoodTech solutions.

Automated Account Research: B2Brain automates the process of account research, aiming to save time and effort for sales and marketing teams. It claims to gather comprehensive insights about target accounts from credible, public sources and provide real-time updates on key accounts.

Account Intent: B2Brain's Account Intent feature is said to assist sales development leaders in prioritizing target accounts for their teams. It claims to identify intent signals originating from companies of interest, allowing teams to focus on accounts that are more likely to convert. Account Intent aims to provide high-relevance insights, enabling teams to tie their outreach messages to what is happening inside the account.

Talking Points: B2Brain generates concise and personalized talking points based on the gathered account intelligence. These talking points are tailored to the business offerings of the sales team and aim to help sales representatives engage prospects with relevant and compelling messaging.

Recommended Leads: B2Brain claims to recommend leads based on the account intelligence and target company criteria. It is said to provide detailed contact information, including business email, phone numbers, LinkedIn profiles, and base location. Sales teams are reportedly able to conveniently access the right people with a single click, eliminating the need for manual research.

Collaborate: B2Brain enables teams to collaborate by sharing intel with specific team members. According to the vendor, users can share insights by adding team members' emails or by copying and sharing the link through channels like email or Slack. This collaborative feature aims to facilitate knowledge sharing and ensure team alignment and awareness.

Integrations: B2Brain claims to seamlessly integrate with leading CRM, sales engagement platforms (SEPs), and collaboration tools. It offers a downloadable Chrome extension that can be used with CRM or SEP credentials. The tool is said to provide a central dashboard where users can conveniently access all intel and lead information directly in their preferred platforms.