Brongle

Brongle is a SaaS platform designed by iVisionAR BV for companies in the sanitary, flooring, wall, terrace, and natural stone industry, as well as those working with laminate, PVC, and parquet finishes. According to the vendor, the platform aims to help traders effectively manage extensive product information and integrate it with various product experiences, including product media, documentation, and innovations such as virtual and augmented reality. It is targeted at businesses of all sizes in the retail sector, including DYZ and purchasing organizations, wholesalers, manufacturers, and importers. The platform is widely used by professionals in the sanitary, flooring, wall, terrace, and natural stone industries, providing them with tools to streamline operations and enhance their product offerings.

Key Features

Brongle Platform: According to the vendor, Brongle is a SaaS platform specifically designed for the sanitary, flooring, wall, terrace, and natural stone industry. It aims to help traders effectively manage extensive product information and integrate various product experiences, including media, documentation, and virtual/augmented reality.

PIM & DAM Systems: Brongle combines Product Information Management (PIM) and Digital Asset Management (DAM) systems to handle complex product data, media, documentation, and information in the sanitary, flooring, and wall industries. According to the vendor, it also supports innovations such as virtual reality and augmented reality.

Single Source of Truth: The vendor claims that Brongle provides a centralized and reliable source of product information, improving communication and coordination between different stakeholders. It aims to enable better offline and online sales performance by ensuring consistent and accurate product data.

Optimized Internal Processes: The platform, according to the vendor, streamlines and enhances internal processes related to product information management, reducing manual work and improving efficiency. It aims to facilitate seamless data integration with ERP systems, further enhancing operational efficiency.

Marketing & Sales Optimization: The vendor states that Brongle enables marketing and sales teams to access accurate and up-to-date product information. It aims to provide a coherent user experience across all channels and deliver faster and targeted information to potential customers, with the goal of increasing sales and improving service levels.

Expanded Product Assortment: According to the vendor, companies using Brongle can offer a wider range of products without expanding their physical inventory. The platform provides a robust system for managing and showcasing a diverse product catalog, helping companies meet the demands of their customers with a broader selection.

Efficiency and Reduced Manual Work: The vendor claims that Brongle automates various manual tasks related to product information management, reducing the need for manual data entry and updates. This automation, according to the vendor, improves overall operational efficiency and frees up time for more strategic activities.

Simplified Offline/Online Applications: Brongle, according to the vendor, provides a seamless and integrated experience for offline and online applications. It aims to enable easy access to product information across different touchpoints, enhancing the customer experience through consistent and accurate information.

Data Linkages with ERP Systems: The vendor states that the platform supports data integration with ERP systems, enabling the seamless exchange of product information between Brongle and ERP systems. This integration, according to the vendor, enhances data accuracy and consistency across different platforms.

Cloud-based Content Management Solutions: Brongle offers cloud-based solutions for managing product content, providing a secure and scalable infrastructure for storing and accessing product data. According to the vendor, this ensures data availability and reliability for businesses utilizing the platform.