Overview
What is Clearbit?
Clearbit is a data enrichment product that automatically updates sales records with verified company and contact data, with the goal of providing better insights into prospects.The product integrates with a number of tools including Salesforce, G Suite, Outlook, HubSpot, Marketo,…
Clearbit Ads: Linkedin targeting capabilities; but on Facebook
Great invention for managing sales activities
Clearbit Review
Clearbit: great for seeking out escalation needs
Great Niche product
Clearbit Review
Clearbit: Enrich your accounts...and SDR's lives
Clearbit is great for data enrichment
Great product for data quality and ABM
Clearbit review
Enrich with clearbit!
Time savings isn't necessarily measurable, but it's crucial for outbound sales - and Clearbit provides this convenience.
Better options abound
Clean Data with Clearbit
A great platform to power growth
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Industry information (22)7.070%
- Contact information (21)7.070%
- Company information (22)7.070%
- List quality (18)7.070%
Pricing
All Plans
$20,000.00
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Features
Prospecting
Features related to generating leads and finding new contacts.
- 9Advanced search(17) Ratings
Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.
- 8Identification of new leads(16) Ratings
Helps source leads at an acceptable rate, volume, and quality.
- 7List quality(18) Ratings
Lists generated by the tool are typically high quality.
- 10List upload/download(16) Ratings
Lists can be easily and quickly uploaded or downloaded from the platform.
- 10Ideal customer targeting(14) Ratings
Includes capabilities for determining ideal customer characteristics and targeting new prospects that match the ideal customer profile; this capability is automatic or semi-automatic.
- 8Load time/data access(17) Ratings
Provides fast and consistent access to lists and leads.
Sales Intelligence Data Standards
How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?
- 7Contact information(21) Ratings
Information about individual contacts is available and high quality.
- 7Company information(22) Ratings
Information about companies/accounts is available and high quality.
- 7Industry information(22) Ratings
Information about industries and markets is available and high quality.
Data Augmentation & Lead Qualification
Features around contact data management and lead intelligence.
- 9Lead qualification process(13) Ratings
Helps sales reps focus on the most promising leads (likely to convert) by ranking leads according to various rules and criteria. SI tools may take a semi-automatic, automatic, or self-scoring approach.
- 10Smart lists and recommendations(11) Ratings
Automatically segments and qualifies leads into dynamic smart lists; more advanced tools can make recommendations not only about which leads to follow up on, but when to follow up or with what material. Actionable intelligence.
- 9Salesforce integration(18) Ratings
Integrates with the Salesforce.com CRM platform.
- 8Company/business profiles(18) Ratings
Provides account-level information, including firmographics, business objectives, industry information, similar companies, and contact information for key decision-makers and influencers at a company. Gives sales reps context so they can deliver tailored sales pitches.
- 9Alerts and reminders(8) Ratings
Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.
- 7Data hygiene(18) Ratings
Helps users maintain clean lists and records, including duplicate management.
- 8Automatic data refresh(16) Ratings
Contact and company data are automatically kept up to date.
- 8Tags(9) Ratings
Organizational structure allows users to tag certain records in order to create groups, flag materials that need additional attention, etc.
- 9Filters and segmentation(13) Ratings
Allows users to filter contacts and segment leads to explore data and create lists.
Sales Intelligence Email Features
Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.
- 9Sales email templates(5) Ratings
Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.
- 8Append emails to records(5) Ratings
Allows users to selectively or automatically append email threads and attachments to leads/contact records.
Product Details
- About
- Tech Details
What is Clearbit?
The product integrates with a number of tools including Salesforce, G Suite, Outlook, HubSpot, Marketo, Zapier, Segment, and Tray.
Clearbit Video
Clearbit Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Comparisons
Compare with
Reviews and Ratings
(65)Community Insights
- Business Problems Solved
- Recommendations
Clearbit has become an invaluable tool for sales teams, providing them with a wealth of information to enhance their prospecting efforts. Users appreciate the user-friendly interface and intuitive design, which allows for easy access to company webpages and seamless communication. The software's ability to automatically update ensures that users have the most up-to-date information at their fingertips through its extensions. Sales teams rely on Clearbit to enrich account information, obtain insights into companies, and find accurate contact information for cold outreach.
In addition to sales, Clearbit also serves as a valuable resource for marketing teams. It is utilized to generate leads and contacts, filter by various criteria, and enrich existing data in Salesforce. The software further supports Account-Based Marketing efforts by personalizing digital experiences for target accounts and improving data quality for lead generation forms. Clients in the retail sector specifically choose Clearbit to access data, drive insights for marketing, and nurture the right opportunities to boost sales revenues.
One of the notable features of Clearbit is its ability to deanonymize website traffic through Clearbit Reveal. This functionality provides valuable context on visitors' industries and technologies used, helping businesses tailor their site messaging effectively. Furthermore, Clearbit's capability to enrich anonymous web traffic and incoming leads adds a layer of certainty to previously unknown activity.
Overall, Clearbit has proven its value across various use cases. It empowers sales teams with accurate data for prospecting and outreach while supporting marketing efforts with lead generation and personalized experiences. With its intuitive interface and automatic updates, Clearbit continues to enhance productivity and enable businesses to make informed decisions based on enriched data.
Users commonly recommend the following:
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Have a clear use case in mind when integrating Clearbit Enrichment. This ensures that the tool is effectively utilized for specific business intelligence needs and trials.
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Store the data obtained from Clearbit to avoid repetitive API calls. This practice optimizes efficiency and prevents unnecessary resource usage.
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Integrate Clearbit with key platforms like HubSpot or Salesforce. Users find this integration particularly useful as it enhances the capabilities of Clearbit and allows for seamless workflows and contact sourcing in large enterprise accounts.
Attribute Ratings
Reviews
(1-4 of 4)Great invention for managing sales activities
- I appreciate its simple layout and its navigation which allows SDRs to find company-associated web pages.
- I can easily send them emails. In this way, I have generated leads that eventually affect my sales.
- It is integrated with so many other similar tools that have left a mark in managing the CRM.
- The pricing policy is very high which hinders its usage among the small business setup.
- Also, the company's LinkedIn profile is not found every time.
- However, this tool is found to be a convenient one.
- Advanced search
- 90%9.0
- Identification of new leads
- 80%8.0
- List quality
- 80%8.0
- List upload/download
- 90%9.0
- Ideal customer targeting
- 90%9.0
- Load time/data access
- 80%8.0
- Contact information
- 90%9.0
- Company information
- 80%8.0
- Industry information
- 90%9.0
- Lead qualification process
- 90%9.0
- Smart lists and recommendations
- 80%8.0
- Salesforce integration
- 90%9.0
- Company/business profiles
- 80%8.0
- Alerts and reminders
- 90%9.0
- Data hygiene
- 70%7.0
- Automatic data refresh
- 80%8.0
- Tags
- 80%8.0
- Filters and segmentation
- 90%9.0
- Sales email templates
- 90%9.0
- Append emails to records
- 80%8.0
- It helps us a lot in targeting important tasks of companies.
- Its subscription is expensive.
- Secure and reliable.
Clearbit: Enrich your accounts...and SDR's lives
The SDRs use it to gain an insight into the company, largely from what the researchers have found regarding the above points, but also to find recent company news, have quick link references to useful company webpages, and occasionally making use of the additional phone numbers it provides for the company and contacts.
- The integration with Salesforce is great. We enter the companies webpage into the Salesforce field and the Clearbit extension updates automatically to show users useful information.
- Emails it finds are accurate a lot of the time.
- Very easy to use - simple layout that is easy to read and navigate while also quickly allowing SDRs to find company associated webpages.
- The phone numbers that it gives you are nowhere near as accurate as the emails it finds. It can be a bit of lottery as to whether the number still works, and goes to the place you want it to.
- Doesn't always find the companies LinkedIn profile (10% of the time).
- Company news isn't always available - not sure what causes this, but it would be good to fix this up.
- SDRs who want to be able to quickly pop open relevant company pages.
- SDRs who want a quick overview of the company while the phone is dialing.
- SDRs and researchers who need additional phone numbers for companies.
- Researchers - finding emails quickly for prospects.
Clearbit is not so well suited:
- When companies are smaller (<100). I feel (this is not proven) that Clearbit is less likely to find company news and social handles.
- You can't rely on it to find contact phone numbers.
- Advanced search
- 90%9.0
- Identification of new leads
- 90%9.0
- List quality
- 80%8.0
- List upload/download
- 100%10.0
- Ideal customer targeting
- N/AN/A
- Load time/data access
- 100%10.0
- Contact information
- 60%6.0
- Company information
- 80%8.0
- Industry information
- 80%8.0
- Lead qualification process
- 70%7.0
- Smart lists and recommendations
- 70%7.0
- Salesforce integration
- 100%10.0
- Company/business profiles
- 80%8.0
- Alerts and reminders
- N/AN/A
- Data hygiene
- 60%6.0
- Automatic data refresh
- 80%8.0
- Tags
- N/AN/A
- Filters and segmentation
- N/AN/A
- Sales email templates
- N/AN/A
- Append emails to records
- N/AN/A
- Time to research a prospective company and its contacts is reduced using Clearbit.
- SDR account processing time is increased, and the whole process of preparing for a call is much smoother. There is less need for SDRs to "google search" as the information is to hand, and if it's not quick links make it accessible.
- Has saved us a few times with extra numbers that ended up landing a contacts number, or a company number that wasn't listed. This is definitely positive, but maybe slightly canceled out by the fact a lot of the other numbers it provides are dead ends.
We found that EverString wasn't as strong when it came to obtaining the company information that our SDRs are interested in and so opted to keep Clearbit only for that team.
Sales Development Reps - People who need to find information quickly in order to personalise their outreach to contacts. Clearbit is integrated into salesforce for a quick reference point.
Team Leads will also use it for a little reporting.
Skills required most revolve around how integrations with salesforce and gmail function.
- Providing SDRs with accurate phone and email details for contacts
- Providing SDRs with company and segment information for personalising outreach.
- Giving SDRs quick and easy access to the companies social media platforms saving time in clicks and google searching.
- Finding many additional numbers for contacts inside the company (not always accurate though).
- Knowing how much funding they have raised is useful.
- Knowing what tech is currently used inside the company can also be useful for guiding conversations.
- The company news tab inside salesforce looks like it would be useful.
- We would consider using the "prospector tool" also to further enrich accounts.
- It would be great if they had some form of contact validation inside the tool.
I don't give it a ten as this information can be inaccurate. Including the LinkedIn link which sometimes re-directs to old LinkedIn accounts, or just the wrong one. This seems to be caused by not updating the information regularly enough (just a feeling, no evidence)
- Product Features
- Product Usability
- Product Reputation
- Third-party Reviews
Accuracy of information retrieved was the most important thing here.
Clearbit is great for data enrichment
- As best we can tell, they have very accurate information.
- When it comes to updating/enriching data, the change in Salesforce is pretty quick, almost real time which is good since it has to see what info I have provided in Salesforce, make a "match" in their system, and then enrich Salesforce which all happens is seconds.
- The integration was pretty seamless. It's a nice, plug-n-play solution.
- There are some initial configurations you'll want to be sure you have set up. For example, for leads when they are enriching you can choose for it to update with info from the company HQ, or the location of the individual. Not knowing this we went for a period updating address for the individual when we wanted addresses for their HQ.
- Their prospecting capabilities aren't as clean and simple as I'd like.
- Apparently at one point they conducted an upgrade that required a refreshing. We weren't notified so we were missing out on some new features we didn't know about because we weren't informed of the refresh.
- Advanced search
- 60%6.0
- Identification of new leads
- 40%4.0
- List quality
- 40%4.0
- List upload/download
- N/AN/A
- Ideal customer targeting
- N/AN/A
- Load time/data access
- N/AN/A
- Contact information
- 70%7.0
- Company information
- 90%9.0
- Industry information
- 90%9.0
- Lead qualification process
- N/AN/A
- Smart lists and recommendations
- N/AN/A
- Salesforce integration
- 70%7.0
- Company/business profiles
- 90%9.0
- Alerts and reminders
- N/AN/A
- Data hygiene
- 80%8.0
- Automatic data refresh
- 90%9.0
- Tags
- N/AN/A
- Filters and segmentation
- N/AN/A
- It's provided some key data in terms of geography which we rely on to distribute our customers and prospects to territories.
- Works great for large repositories of data, which we have.
- Not as useful for proactive prospecting. We use it primarily for data enrichment and confirmation of demographic info.
Clean Data with Clearbit
- I use Clearbit to enrich the information I gather in my market research and I have used the platform to save hours and hours of wasted energy sorting bad information.
- I also have used the Clearbit API to clean data in my apps. Saving the additional time by not sending bad data to my CRM
- I love the Gmail plugin and have recommended it to many of my clients and friends that need clean data.
- The Slack intergradition is a great feature that I love to use .
- Clearbit is like other products that I use and the biggest challenge I have is getting it to work with the programs I want to use. I would love to have all my programs flow through something like Clearbit without a lot of programming and API juggling. Not a Clearbit issue, however, it would be awesome to have a universal IO API that we can all plug into and make life simple.
The Gmail extension is awesome and I love the feature.
I haven't used all of the features and looking forward to the opportunity when it arrives.
- Advanced search
- 70%7.0
- Identification of new leads
- 50%5.0
- List quality
- 90%9.0
- List upload/download
- 100%10.0
- Ideal customer targeting
- 60%6.0
- Load time/data access
- 100%10.0
- Contact information
- 100%10.0
- Company information
- 100%10.0
- Industry information
- 100%10.0
- Lead qualification process
- 70%7.0
- Smart lists and recommendations
- N/AN/A
- Salesforce integration
- 100%10.0
- Company/business profiles
- 90%9.0
- Alerts and reminders
- N/AN/A
- Data hygiene
- 70%7.0
- Automatic data refresh
- N/AN/A
- Tags
- N/AN/A
- Filters and segmentation
- 60%6.0
- Append emails to records
- N/AN/A
- Saved me hours of time in research and data cleanup
- I love the clean interface and the speed is amazing
- Simple to use. Saves me time
I have used Clearbit as a google extension and have enjoyed the clean interface.
I love the UI in Clearbit and the simplicity of the design. Easy access and simple.