Cyclops

Cyclops, developed by Dayta AI, is a SaaS cloud-based AI solution that aims to transform retail analytics. According to the vendor, this platform seamlessly connects to video cameras, enabling businesses of all sizes, from small retailers to large shopping malls, event organizers, and commercial buildings, to acquire, evaluate, and interpret real-time in-store data. Cyclops provides valuable insights into visitor behavior, engagement, age group, gender, dwell time, and more. It is positioned as a versatile tool that can benefit various teams within an organization, including marketing, operations, and strategy/leasing.

Key Features

Cloud-based Shopper Analytics: According to the vendor, Cyclops is a cloud-based AI solution that allows businesses to analyze in-store data in real-time. It can connect to most video cameras and evaluate and interpret video footage to provide valuable shopper analytics.

Real-time Shopper Analytics: The vendor claims that Cyclops offers real-time shopper analytics by analyzing video footage transmitted through the internet. It can acquire, evaluate, and interpret in-store data in real-time, providing businesses with up-to-date insights.

IP Cam-compatible: According to the vendor, Cyclops is compatible with most IP cameras that support the RTSP protocol. Businesses can use their existing video cameras without the need for upfront expenses on new equipment.

Advanced AI: The vendor states that Cyclops leverages its proprietary AI algorithm, trained on real-world retail data, to provide accurate and actionable insights. The algorithm ensures high precision in evaluating visitor experience and engagement.

Find out why visitors engage: According to the vendor, Cyclops helps businesses evaluate the visitor experience inside their stores or properties. With its in-house algorithm, businesses can gain insights into the factors that drive or hinder visitor engagement with their offerings.

Scalable and Flexible: The vendor highlights that Cyclops is built 100% on the cloud, making it scalable and flexible to meet the needs of different businesses. It can handle a large volume of video data, providing real-time insights into visitor behavior and engagement.

Wide Range of Metrics: According to the vendor, Cyclops allows businesses to track various metrics such as foot traffic, dwell time, engagement count, queue time, emotion analysis, gender identification, and age grouping. These metrics provide a comprehensive understanding of visitor behavior and support data-driven decision-making.

Actionable Insights: The vendor emphasizes that the insights derived from Cyclops can be applied across multiple sectors, including retail stores, shopping malls, event and exhibition organizers, and commercial buildings. These insights enable businesses to make informed operational and strategic decisions.

Enhanced Customer Experience: The vendor asserts that understanding visitor engagement is crucial for enhancing the overall customer experience. By leveraging Cyclops' insights, businesses can optimize their strategies to improve customer satisfaction, increase sales conversions, and create a more personalized shopping experience.

Versatile Tool: According to the vendor, Cyclops is designed as a versatile tool that caters to the needs of different teams within an organization. It can provide valuable insights to marketing teams for targeted campaigns, operations teams for optimizing store layouts and staffing, and strategy/leasing teams for making informed decisions about property utilization and tenant mix.