ePigeon

ePigeon is an email marketing platform designed by 4Mindable Factory S.L. to assist businesses in creating, personalizing, and segmenting their email campaigns in a fast, easy, and effective manner. According to the vendor, the platform aims to boost subscriber engagement, improve deliverability, and ensure GDPR compliance. ePigeon targets small to medium-sized businesses (SMBs) and enterprise-level organizations in various professions and industries, including marketing professionals, e-commerce companies, non-profit organizations, event management companies, and educational institutions.

Key Features

Subscriber List: According to the vendor, ePigeon allows users to import an unlimited number of subscribers without any limitations. Users can create custom fields to store information for segmentation and customization purposes. The platform supports importing and exporting subscriber lists using files or API. Advanced segmentation options are available to target specific subscriber groups. Additionally, users can utilize a unique tool to include or exclude matching lists in sendings, even if they are encrypted. Automated emails can be set up based on subscriber events.

Campaign Management: The platform offers a visual editor that allows users to create and design email campaigns without requiring HTML knowledge. Users can import HTML campaigns and generate text versions using the HTML editor. According to the vendor, ePigeon provides a responsive preview of campaigns on different devices. Users can create and save templates for easy reuse and schedule campaigns with the ability to check and modify configurations. A/B testing functionality is available to compare the performance of different campaigns. Users can also create custom test lists for realistic testing before launching campaigns.

Statistics: ePigeon provides real-time statistics for monitoring sendouts and analyzing results. Detailed bounce reports are available to understand delivery issues. The platform offers filter and group options for in-depth analysis. According to the vendor, users can trace the best plan for maximum subscriber reach and utilize the A/B testing feature to determine the most effective campaign. Integration with FeedBackLoop systems enables the management of complaints received.

Control Panel: The platform offers multiple settings to create a customized environment. Users can create team accounts with different roles and access permissions. Integration with CRM systems is possible using the REST API. According to the vendor, users can improve brand visibility by using their own domain. Billing options are based on email volume, and there are no surprise extra fees for full access to features.

Anti-Spam Policy: According to the vendor, ePigeon requires clients to import only subscribers who have directly consented to receive emails. The platform prohibits unsolicited bulk emails, misleading subject lines, and false brands. A content policy is in place to prevent the sending of certain types of content. The vendor commits to resolving any complaints received and includes an unsubscribe link in all emails for easy subscription management. Users are also notified of any changes to the anti-spam policy.