IterablePricing

tools when it comes to its functionality. Second, it price range, it's affordability, we find Iterable cost efficient as we mainly used it on a daily basis … user friendly interface affordable service package broad scope when it comes to sending comms storage

you just upload an email list as your data management, go with something cheaper/simpler.

inside of Keap. To do what we do inside of Iterable would be impossible and cost-prohibitive within that platform. But I still love Keap and would recommend … recommend it to medium and smaller businesses that aren't in a position to afford or use Iterable yet.

Offer more in-app messaging capabilities (without additional cost) Some UX improvements/suggestions never get prioritized Handlebars can have … help with tricky technical problems Positive: conversion rate Negative: high cost

many of the same functionalities as Salesforce except Salesforce is super expensive and has a terrible user interface, very unfriendly to marketers, and they

segmented campaigns. We've built out complex journeys and campaigns to provide value and resources - from acquisition to renewal. … we're now able to send multiple journeys through their lifecycle to create value. Iterable positively impacted our flow of work. We've created…

and grow your customer base, boost engagement, and increase user lifetime value … and grow your customer base, boost engagement, and increase user lifetime value. It is less appropriate when you have multiple form pages and you want to

from a 2-3 days to a few hours. Allowed us to do A/B test at scale Reduced cost as we no longer need HTML builders Freed up Tech resources who who were responsible

Cost is important, also renewal notice. Setup time is also important. Unifying

Iterable probably isn't the best tool for you. They are an affordable vendor, but that comes at the cost of truly personalized 1:1 emails. If you have a rather

be overkill for a small company with not many customer contacts, but the value is something each company would need to determine. For companies that are

data management well, Iterable can be costly and reduce ROI due to their pricing model that counts all contacts, including unsubscribes, bounces, etc. Great … campaigns in one place, and improve efficiency and overall ROI by leveraging the cost of the platform through two…

came to exports and scheduling recurring reports. Iterable is similarly priced and much better for a growing organization that needs to be able to create

Potentially more flexibility in pricing tier ranges Total subscriber management tools could be more intuitive

Professional customer support. Reasonable price. Efficient services and reliable features.

Iterable is more affordable and has the similar functionatlity.

implementation team (because it's that hard) Need to provide value for the amount they charge Reporting was not great … things I thought it could and was painful to implement--worst and most expensive decision ever to go with Iterable. Technically I'm still paying for…

them. With more research, we would have realized that there are much more cost effective alternatives out there such as Amazon's Pinpoint, and much more

and unicorns Perfectly rounded boarders in the UI Charging a ton of money for little return of value … concerns by sending links to generic how-to articles that provided little value. Their on-boarding engineer made numerous promises that he eventually acknowledged

a single roof. It makes building customer journeys much easier and is affordable compared to alternatives. That said, if you don't have a full behavioral … Customization Support Several marketing channels - email, SMS, push, etc Price … a single roof. It makes building customer…