listening247

listening247 is a customer journey optimization and social intelligence platform developed by DigitalMR. According to the vendor, this software solution is aimed at small to large companies and is utilized by marketing professionals, customer experience managers, market researchers, brand managers, and social media managers across various industries.

Key Features

AI DRIVEN INSIGHT: According to the vendor, listening247 utilizes machine learning models to accurately annotate text and images in any language with brands, sentiment, topics, and customer journey stages. It provides AI-driven insights to understand customer sentiment and behavior, enabling the analysis of customer interactions and identification of key trends and patterns.

DATA INTEGRATION: The vendor claims that listening247 seamlessly integrates data from all sources, internal and external, to discover customer insights and optimize the customer experience management process. It allows for quick and easy integration of customer data such as survey responses, customer support messages, and transcribed call center recordings, providing a comprehensive view of the customer journey.

SOCIAL INTELLIGENCE: According to the vendor, listening247 analyzes public posts in social media, blogs, and forums to identify unsolicited conversations surrounding the brand and its competitors. It offers insights into what customers are saying about the brand on social media platforms, aiding in brand reputation monitoring and the identification of potential issues or opportunities.

INTERNAL DATA: The vendor states that listening247 ingests and analyzes customer data from various internal sources, such as survey responses, call center recordings, and customer support messages. It transcribes call center recordings into text for analysis and insights, facilitating the integration of internal data to gain a comprehensive understanding of the customer journey.

CUSTOMER JOURNEY OPTIMIZATION: According to the vendor, listening247 provides a complete view of the customer journey by integrating internal and external data. It helps in understanding customer sentiments, preferences, and behaviors at different stages of the journey, enabling the identification and influencing of detractors and promoters to improve customer experience and loyalty.

FREE TRIAL: The vendor offers a free trial period for users to explore and experience the features and capabilities of listening247. This allows users to evaluate its effectiveness before making a purchasing decision and assess its value and benefits for their specific needs.

FOR AGENCIES: According to the vendor, listening247 offers cost-effective digital solutions for agencies, enabling them to provide cutting-edge services to their clients. It allows the integration of social listening with sales data and survey data, delivering customized insights and reports. This feature can help agencies unlock a new revenue stream by offering social listening services.

FOR BRANDS: The vendor claims that listening247 helps brands monitor and respond to what is being said about them on social media platforms. It provides evaluation of past and present marketing campaigns and assists in planning future campaigns with confidence. Brands can also benchmark their share of voice with competitors and uncover market gaps and additional opportunities.

LISTEN & ASK: According to the vendor, listening247 integrates social intelligence with survey responses, call center recordings, and online community transcripts. It offers a comprehensive solution for analyzing customer interactions and gathering insights through various channels. Additionally, the vendor provides a fully DIY online communities platform called communities247.