LotVantage

LotVantage is a customer engagement technology solution that aims to help businesses attract, convert, and retain customers through digital marketing strategies. This software solution is designed for businesses across various industries, including automotive, specialty vehicle, healthcare, and more. Professionals in automotive and specialty vehicle dealerships, healthcare providers, and other businesses seeking to enhance their digital marketing strategies can benefit from LotVantage.

Key Features

Inventory Merchandising: LotVantage offers automotive inventory merchandising and advertising solutions to enhance clients' inventory strategies. The technology drives targeted shoppers to clients' vehicles on top sites, helping them stand out in search results with features like Google Vehicle Ads and Google Business Profile.

Reach In-Market Consumers on Social Media: LotVantage targets clients' in-market consumers on popular social media platforms such as Facebook, Instagram, Twitter, and YouTube. It promotes clients' businesses to drive quality traffic and generate engagement. The technology delivers 100% mobile ads that specifically target in-market shoppers on Facebook and Instagram, resulting in double opt-in leads to dealerships' Vehicle Detail Pages (VDPs).

Streaming Ads & Inventory with Amazon Insights: LotVantage provides highly targeted advertising that utilizes Amazon insights to deliver more leads, sales, and better ROI. It helps put clients' businesses, brands, and products in front of new consumers in their target audience. Targeted streaming ads reach shoppers wherever they are online, including on streaming services, through over-the-top advertising.

Advertise Online: LotVantage utilizes proprietary data sets to target in-market shoppers across hundreds of sites. It offers a variety of advertising solutions, including Display, Pre-roll, and Video Advertising, to drive more traffic to clients' websites and increase brand visibility online.

Stand Out In SEO with Google, Social Media, Review Site and Business Listing Management: LotVantage helps clients boost their online visibility by increasing online reviews and optimizing business listings on Google and social media platforms. It focuses on managing and improving clients' online reputation, including generating positive reviews and effectively responding to feedback.

Convert More Leads with AI-Powered Chat Assistants: LotVantage provides AI-powered chat assistants that engage with consumers on clients' websites, Facebook pages, and through text messages. These chat assistants ask relevant questions, schedule appointments, and route conversations to the appropriate team member, increasing lead conversion rates.

Engage Customers with Video: LotVantage enables clients to create, send, and track custom, personalized videos to engage customers. Videos are an effective medium for showcasing products, services, promotions, features, and safety measures, helping clients connect with their audience and improve customer engagement.

Respond Better & Faster to Internet Leads: LotVantage's patented technology enables clients to send multi-vehicle price quotes with custom microsites in 10 minutes or less, 24/7. It allows car shoppers to explore new and used options, access financing and leasing information, and more, all from clients' websites. Automated follow-up nurtures leads for up to 180 days and aims to reactivate lost sales.

Streamline the Buying Process for Car Buyers: LotVantage's AI-based technology leverages online credit prequalification and in-store processes to match buyers with vehicles. It empowers consumers to have more control over their buying experience and streamlines the car buying process, enhancing clients' reputation for service and convenience.