Mokini

Mokini is an omnichannel eCommerce marketing automation tool designed to assist businesses in personalizing and targeting customers across multiple marketing channels. According to the vendor, Mokini is suitable for businesses of all sizes, from small to large enterprises, and is utilized by various professionals and industries, including digital strategists, ecommerce managers, marketing managers, business owners, digital marketing agencies, fashion brands, general managers, and CEOs.

Key Features

Omnichannel marketing: Mokini enables personalized and targeted marketing across multiple channels using eCommerce marketing automation. According to the vendor, businesses can reach customers and potential customers through email, Facebook, mobile, and Instagram, creating consistent and cohesive marketing campaigns.

Automatic sync with eCommerce platform: Mokini syncs historical orders, customers, products, and categories when connected to the eCommerce platform. The vendor claims that new orders and product updates are automatically synced within five minutes, providing businesses with up-to-date data for creating targeted campaigns.

Powerful segmentation: Mokini allows businesses to create smart segments based on eCommerce data. According to the vendor, these segments are automatically updated as new data comes in, and pre-defined templates help create segments such as returning customers, first-time customers, high spenders, and at-risk customers.

Campaign blueprints: Mokini offers pre-designed campaign templates to increase sales. These templates include post-purchase sequences, welcome series, and win-back campaigns. The vendor states that businesses can activate best practice campaign ideas with just a click of a button.

One-click connect to eCommerce store: Mokini provides easy and quick integration with eCommerce platforms, eliminating the need for manual CSV file uploads. According to the vendor, businesses can connect and start running campaigns within minutes.

Popup forms: Mokini enables the creation of popup forms to convert visitors into subscribers. These forms collect valuable data and enhance campaign targeting, helping businesses capture leads and increase conversions.

Automations: Once set up, campaigns in Mokini run automatically and generate sales on autopilot. According to the vendor, examples of automatic campaigns include new customer welcome series, reactivating inactive customers, and converting new subscribers. This feature saves time and effort by automating marketing processes.

Drag-n-drop editor: Mokini provides an easy-to-use drag-n-drop email editor for creating visually appealing campaigns. According to the vendor, businesses can structure content, add images, and other graphical elements, ensuring that campaigns created with the editor look great on any device.

Looks great on any device: Mokini ensures that email campaigns sent from the platform fit any screen size. The vendor claims that it is optimized for different devices, including computers, tablets, and cell phones, providing a seamless user experience across various screens.

Smarter broadcasts: Mokini enables businesses to segment customers with one click for targeted broadcasts. According to the vendor, this feature increases engagement and conversions by sending more personalized messages, helping businesses deliver relevant content to their audience.