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Recapture

Recapture

Overview

What is Recapture?

Recapture is an email marketing automation platform designed to assist e-commerce businesses in recovering lost revenue by targeting and engaging with customers who have abandoned their shopping carts or made previous purchases. This software solution is suitable for small and medium-sized businesses,...

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Recent Reviews

TrustRadius Insights

Recapture has shown its worth in helping users recapture large volumes of revenue through its effective campaigns designed to recover lost …
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Pricing

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Basic

$29

Cloud
per month

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Details

What is Recapture?

Recapture is an email marketing automation platform designed to assist e-commerce businesses in recovering lost revenue by targeting and engaging with customers who have abandoned their shopping carts or made previous purchases. This software solution is suitable for small and medium-sized businesses, online retailers, and digital marketers, particularly those utilizing platforms like Shopify, WooCommerce, BigCommerce, and Magento.

Key Features

Abandoned Cart Recovery: Recapture facilitates abandoned cart recovery for e-commerce stores by automatically sending follow-up emails to customers who have abandoned their carts. It is claimed that Recapture's emails help the average store recover over 10% of abandoned carts.

Post Purchase Emails: Users can send customized post-purchase emails to customers, aiming to increase average order value (AOV) and encourage repeat purchases.

Winback Emails: Recapture enables the creation of winback emails to re-engage inactive customers and boost customer lifetime value (CLTV). Users can design targeted winback campaigns.

Broadcast Emails: Recapture allows users to send broadcast emails to a subscriber list, including promotional emails, newsletters, and other campaign types. Segmentation options enable targeted messaging to specific customer segments.

Popups & Collectors: Recapture supports the creation of popups and collectors to capture email addresses. Various types of popups, such as add-to-cart popups, timed popups, and scroll activity popups, can be utilized to enhance email capture and improve cart recovery rates.

Intuitive Email Editor: Recapture provides an easy-to-use drag-and-drop email editor, enabling users to design and customize emails without requiring coding or technical skills.

Readable Reports: Recapture offers straightforward analytics reports delivered via email on a daily, weekly, or monthly basis. These reports provide performance metrics to help users track the impact of Recapture on their store's revenue.

Support: Recapture offers customer support services, ensuring users can obtain assistance and prompt responses to their queries.

ROI Tracking: Recapture provides clear reports that demonstrate the platform's impact on store revenue, including easy-to-read graphs and analytics to help users assess their return on investment (ROI).

Fast and Easy Setup: Recapture boasts a quick 5-minute installation process, and the intuitive email editor allows for swift campaign setup and activation.

Recapture Features

  • Supported: CAN SPAM Compliance
  • Supported: Campaign Analytics
  • Supported: Drip Campaigns
  • Supported: Dynamic Content
  • Supported: Email Campaign Management
  • Supported: Event Triggered Actions
  • Supported: List Management
  • Supported: Mobile Optimized Emails
  • Supported: Multi-Channel Marketing
  • Supported: Real Time Analytics
  • Supported: Reporting/Analytics
  • Supported: Spam Blocker
  • Supported: Subscriber Management
  • Supported: Template Management
  • Supported: WYSIWYG Editor
  • Supported: Email Marketing
  • Supported: Promotions Management
  • Supported: Shopping Cart
  • Supported: eCommerce Management
  • Supported: Abandoned Cart Saver
  • Supported: Discount Management
  • Supported: Mobile Access
  • Supported: Third Party Integrations
  • Supported: Mobile Commerce
  • Supported: Multi-Currency
  • Supported: Multi-Store
  • Supported: Reporting & Statistics
  • Supported: Reviews Management

Recapture Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsWeb-Based
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Comparisons

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Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Recapture has shown its worth in helping users recapture large volumes of revenue through its effective campaigns designed to recover lost cart revenue. Users have reported significant boosts in revenue, with some experiencing a 10% increase in the first month alone. The software's simplicity and ease of use have been highly praised, particularly when it comes to setting up and configuring email frequency and timing settings. Users appreciate that they don't need to invest time in complicated setup processes, as Recapture seamlessly operates in the background, contributing to monthly sales by encouraging customers to complete their orders. Its user-friendly interface and automated cart abandonment features make it a reliable choice for those seeking support in this area. Additionally, Recapture's email format has been well-received, setting it apart from other abandoned cart tools. On top of its usability, Recapture offers excellent support and has proven to be a high-return investment for users.

Intuitive and Easy to Use: Many users have praised Recapture for its simplicity and user-friendly interface. They have found the software easy to navigate, even for novices, thanks to its intuitive design. With a drag-and-drop editor, creating and managing emails has become a breeze.

Effective Analytics: Several reviewers have expressed their appreciation for the insightful analytics provided by Recapture. The software's analytics feature has helped users gain valuable insights into their abandoned cart problem as well as the success of their marketing campaigns. This data-driven approach has proven invaluable in making informed business decisions.

Responsive Customer Support: Users have consistently commended Recapture's customer support team for being responsive, helpful, and quick in resolving queries and cases. Whether it is assisting with setup or addressing any issues that arise during usage, customers have felt supported throughout their journey with Recapture.

Pricing Model: Some users have expressed concern about the pricing model of Recapture, stating that it can be expensive compared to alternative solutions, especially for larger sites.

Limited Integration: One user mentioned that Recapture only works with Shopify and they would like to see it available for more eCommerce tools. They had to set up a Shopify account specifically in order to use Recapture.

Lack of Customization: Several reviewers have noted that the reports in Recapture are not as customizable as they would prefer. They feel that there is room for improvement in terms of providing more extensive customization options for generating reports.

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