Recart

Recart is an SMS marketing platform designed specifically for ecommerce businesses. It is a Shopify SMS app that provides fully managed SMS marketing services to help businesses grow their customer base, increase conversion rates, and improve customer retention. According to the vendor, Recart is suitable for businesses of all sizes, from small and medium-sized enterprises (SMEs) to large enterprises. It caters to a range of professions and industries, including ecommerce store owners, ecommerce marketers, retailers, digital marketers, online businesses, direct-to-consumer (DTC) brands, marketing professionals, and online entrepreneurs.

Key Features

List Growth: According to the vendor, Recart provides tools for growing your SMS contact list, including mobile popups, compliance features, and opt-in solutions. It offers seamless automation and sending with no cross-platform data syncing for faster sending and accurate segmentation. Built-in compliance features are said to ensure TCPA, CAN-SPAM, and CTIA regulations are followed.

Automations: Recart offers a user-friendly, no-code automation builder for creating SMS automation flows. According to the vendor, it provides pre-built automation flow templates for welcome messages, abandoned cart recovery, post-purchase follow-ups, and more. Flow editors show results within the flow itself for easy analytics and performance assessment.

Campaigns: Recart allows you to create personalized SMS campaigns tailored for text messages with a conversational and friendly tone. Each campaign has a single, straightforward call to action (CTA) to drive specific actions from subscribers. Segmentation of subscriber lists enables targeting specific customer segments with relevant campaigns.

Two-Way Messaging: According to the vendor, Recart enables two-way messaging for customers to ask questions, provide feedback, and engage in conversations with your brand. It gathers qualitative insights through quizzes, questionnaires, and quick rating scales. MMS (multimedia messaging service) support allows you to include images or GIFs in text messages for higher engagement.

Easy Integration: Recart seamlessly integrates with popular ecommerce platforms like Shopify, WooCommerce, BigCommerce, and Magento. It also offers direct integrations with CRM systems like HubSpot for easy data syncing and customer management. Integration with customer support tools like Gorgias and Zendesk allows for efficient ticketing and shared inboxes.

Analytics & Attribution: According to the vendor, Recart provides real-time analytics to track campaign performance, including messages delivered, click-through rates, engagement rates, and conversions. It offers honest attribution measurement based on click-throughs and unique discount code usage. Monthly or quarterly analysis helps optimize SMS marketing strategy.

Pricing & Scalability: Recart offers transparent pricing with scalable packages that align with sending volumes and business needs. Additional messages are priced flexibly to ensure the cost remains similar to the package price. It supports toll-free numbers, short codes, and branded sender IDs for enhanced branding and deliverability.