Serpple

Serpple is a keyword rank tracking tool designed to assist businesses in improving their online visibility and driving more traffic to their websites. According to the vendor, Serpple offers a range of features suitable for businesses of various sizes, including SEO professionals, digital marketing agencies, e-commerce businesses, content creators, and online publishers. By optimizing SEO strategies, businesses can aim to stay ahead of the competition.

Key Features

Rank Tracking Keywords Management: Serpple provides a user-friendly interface for tracking and managing keywords, allowing users to conveniently monitor their keyword rankings, search volume, and competition level. Users can customize the columns displayed in the keyword view and add notes for record-keeping purposes.

Rank Tracking Project Management: Serpple allows users to efficiently manage multiple rank tracking projects in a centralized location. Each project has a dedicated dashboard that displays key metrics and performance indicators. Users can customize the widgets on their dashboard to suit their needs. Historical data and domain information are also accessible.

Advanced Reporting Capabilities: According to the vendor, Serpple offers a range of reporting options to help users analyze their keyword rankings and SEO performance. Users can generate white label reports with their own branding, schedule automated reports, and receive email notifications for important changes. The tool also provides alerts for new ads and ratings changes.

Competitor AI: Serpple's Competitor AI feature enables users to analyze their competitors' SEO strategies and performance. Users can track direct competitors, compare keyword rankings, and identify opportunities for improvement. According to the vendor, adding and removing competitors is a straightforward process, ensuring a comprehensive view of the competitive landscape.

Keyword Suggestions: Serpple provides relevant keyword suggestions and ideas based on user-entered keywords. Users can view a keyword matrix that displays the relationship between different keywords and assess the competition level for each suggestion. The data can be exported for further analysis or integration with other tools.

Content Audit: Serpple's content audit feature allows users to analyze the SEO performance and optimization of their website's content. The tool provides an overview of each audited page, a detailed page audit, and a content and SEO checklist. Users can connect their Google Search Console for deeper analysis and filter audited pages based on specific criteria.

Backlink Monitoring: Serpple allows users to monitor the performance and status of their off-page SEO efforts by adding and managing backlinks. Users can upload multiple backlinks, edit or delete them as needed, and filter and search for specific backlinks. The tool also provides information on the status of each monitored backlink.