Overview
What is SocialFlow by Piano?
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation. Socialflow was acquired by Piano…
SocialFlow Review
Not as dynamic as I’d been led to believe.
Excellent social media tool
SocialFlow Solves the "If a Tree Falls in a Forest" Problem : posts go out when your audience is listening
Highly Recommended
Pricing
What is SocialFlow by Piano?
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation. Socialflow was acquired by Piano in 2022, and is now a…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Tech Details
- FAQs
What is SocialFlow by Piano?
Socialflow was acquired by Piano in 2022, and is now a Piano solution.
SocialFlow by Piano Video
SocialFlow by Piano Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Frequently Asked Questions
Comparisons
Compare with
Reviews and Ratings
(8)Community Insights
- Business Problems Solved
- Pros
- Cons
- Recommendations
Users have found that SocialFlow simplifies social media management by allowing them to post content on multiple platforms and centrally manage them. Reviewers appreciate the software's organization of posts and the ability to add photos and media. The broad overview of scheduled posts in one place has been beneficial, especially for teams with multiple people involved in scheduling. Being able to work across multiple platforms and create posts more efficiently has also been a positive experience for users.
This software has saved users time by allowing them to share content on several platforms in one place, eliminating the need to load and reload other platforms. The queueing and scheduling feature is helpful for maintaining an active social presence even when users are not in the office. It also provides insights on the best times to publish content, leading to increased reach and engagement. Having access to multiple channels in one place has been convenient for reviewers, enabling various team members to collaborate when needed.
Users have been able to plan and schedule social media posts in advance, resulting in consistent posting. Additionally, this software helps users generate content ideas and gain new followers on social media platforms. The ability to automate content scheduling and measure performance has been valuable for users, providing insights on optimal posting times and audience behaviors for content optimization.
While most users have had positive experiences with the software, some have encountered difficulties in staying organized as a team, leading them to revert to other methods of scheduling and coordination. However, overall, SocialFlow has proven effective in engaging followers, simplifying multi-site posting, and catering to specific business needs with its customization options and business acumen. It has been used by audience teams to directly communicate with their audience on multiple social media accounts, particularly benefiting startups.
Ease of Creation and Management: Many users have praised the product for its ease of use in creating and managing social media content. They appreciate how seamless it is to place content on multiple platforms, making their workflow more efficient.
Quality of Product: The quality of the product has been highly praised by users, with many highlighting its ability to easily post and edit content. Users also value the option to manage multiple accounts at once, which helps them streamline their social media presence.
Scheduling and Analytics Features: Users have mentioned that the software makes scheduling and moving around posts for different social platforms easy. They particularly like features such as putting posts on hold and pausing queues. Additionally, they find the overview of scheduled posts and analytics on past performance valuable in gaining insights into their social media activity.
Cons:
- Pricing could be more competitive: Some users have suggested that the pricing of the software could be improved and made more competitive, as they feel it does not provide a good value for the price.
- Buggy platform and outdated design: Users mention that the platform can be buggy at times, with posts going up unexpectedly. They also feel that the user interface is not sleek and could use some improvement in terms of design, as it looks outdated.
- Overwhelming dashboard and confusion about queues: Some users find the dashboard of the software overwhelming due to the multitude of colors and queues, making it difficult to train others to use. Additionally, there is confusion among users about the difference between queues.
- Users recommend exploring and experimenting with the features of SocialFlow to become familiar with its capabilities.
- Taking advantage of support and training resources is recommended to navigate difficulties and ensure effective use of the platform.
- It is advised to monitor the performance of posts and messages closely and exercise caution when relying on the optimization tool, especially when managing multiple accounts.
- SocialFlow is praised as a powerful tool for social media management with tracking abilities and an optimization feature.
- However, some users mention that it may not be suitable for small businesses with a smaller audience size.
Attribute Ratings
Reviews
(1-5 of 5)SocialFlow Review
- Multi-Disciplinary Team
- Global Reach
- Data extraction
- Data Refinement
- AI + Human Acumen
- Data Consolidation
1. In-depth research to identify requisite platforms & channels and the pertaining keywords, followed by query building to create search profiles & topic tags
Social mediaplatforms
Professional review forums
Industry-focused discussion sites
E-commerce websites
Content streaming platforms data extraction
2. Setting up processes and tools for data extraction such as –-Social intelligence tools-Web scraping-Custom crawlers-Manual minimum (if applicable)
- Boolean keyword searches
- 90%9.0
- Filtering out noise/spam
- 80%8.0
- Sentiment analysis
- 90%9.0
- Broad channel coverage
- 90%9.0
- Content planning and scheduling
- 90%9.0
- Audience targeting
- 90%9.0
- Content optimization
- 90%9.0
- Workflow management
- 90%9.0
- Automated routing and prioritization
- 90%9.0
- Customer interaction histories
- 80%8.0
- Bulk actions
- 90%9.0
- Lead generation
- 90%9.0
- Content marketing
- 90%9.0
- Paid media management
- 90%9.0
- Campaigns and promotions
- 90%9.0
- 90%9.0
- 90%9.0
- 90%9.0
- Google+
- 90%9.0
- 90%9.0
- 90%9.0
- YouTube
- 90%9.0
- Campaign success analytics
- 90%9.0
- Real-time tracking
- 90%9.0
- Competitor analysis
- 90%9.0
- Role-based user permissions & privileges
- 90%9.0
- Mobile access
- 90%9.0
- Meta Data Qualification
- Content drill down and analysis
- Data screening and tagging
1. Event registrations, participation and promotions, companies highlighting their sessions, speakers, and delegations of different countries drove the event-specific volumes
2. Using Twitter as the primary platform and mainly constituted mentions around registrations, participations, promotions of sessions/panels, and opinions on the same
3. Discussions around the event’s annual themes, the new ‘Davos Manifesto’ and posts expressing delight for being invited, participation confirmations, and comments on different sessions/panel promotions drove the positive coverage
4. During-Event and Post-Event periods saw companies shift their focus to highlight sessions and panel discussions aligned more toward business-driven themes
Social footprint analysis to identify and benchmark the competitor's social presence.
Extraction of retrospective data from identified social channels.
Complex query building with defined subsets of keywords to gauge social buzz.
Analysis of historic datasets with a detailed classification that offered insights into the marketing efforts and messaging patterns.
Not as dynamic as I’d been led to believe.
- Posts without human input.
- Monitors algorithms.
- Easy to use interface.
- It often posts the same story repeatedly, making the feed look amateurish and reducing impact.
- It is impossible to get anything posted when we exactly want it to go live.
- Often we have asked the support team for help and they deny there is any issue.
- We often have to “wait and see” if content is published.
- Boolean keyword searches
- 10%1.0
- Filtering out noise/spam
- 10%1.0
- Sentiment analysis
- 10%1.0
- Broad channel coverage
- 10%1.0
- Content planning and scheduling
- 10%1.0
- Audience targeting
- 10%1.0
- Content optimization
- 10%1.0
- Workflow management
- 10%1.0
- Automated routing and prioritization
- 10%1.0
- Customer interaction histories
- 10%1.0
- Bulk actions
- 10%1.0
- Lead generation
- 10%1.0
- Content marketing
- 10%1.0
- Paid media management
- 10%1.0
- Campaigns and promotions
- 10%1.0
- 10%1.0
- 10%1.0
- 10%1.0
- Google+
- N/AN/A
- 10%1.0
- 10%1.0
- YouTube
- 10%1.0
- Campaign success analytics
- 10%1.0
- Real-time tracking
- 10%1.0
- Competitor analysis
- 10%1.0
- Role-based user permissions & privileges
- 50%5.0
- Mobile access
- 50%5.0
- It doesn’t post what we expect.
- It posts things over and over again.
- It’s not reliable for forward Planning.
- Later and Buffer
Excellent social media tool
- Super easy to post.
- Also easy to edit.
- Clunky.
- Difficult to navigate.
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 60%6.0
- Workflow management
- 60%6.0
- Bulk actions
- 50%5.0
- Lead generation
- 30%3.0
- Content marketing
- 60%6.0
- Paid media management
- 20%2.0
- Campaigns and promotions
- 50%5.0
- 100%10.0
- 100%10.0
- 10%1.0
- 100%10.0
- Campaign success analytics
- 60%6.0
- Real-time tracking
- 60%6.0
- Role-based user permissions & privileges
- 80%8.0
- Mobile access
- 30%3.0
- Allowed multiple team members to post.
- Allowed for greater post quantity.
SocialFlow Solves the "If a Tree Falls in a Forest" Problem : posts go out when your audience is listening
- Unique algorithm does not just 'time' posts, it helps determine the optimal time for posts to be distributed. Its why all the major publishers like NYT, WSJ, Conde Nast, Mashable, etc. use SocialFlow to distribute its social content.
- Dashboard gives insight into which posts perform best.
- It's streamlined and simple and not overly or unnecessarily feature-laden.
- I'd like to open up windows for more than one account/platform at time.
- Increased engagement
- ROI
- Efficiency
- Transparency/data/insight
Highly Recommended
- Easily accessible analytics
- Web-based platforms ease access/setup
- Per-client customizations to differentiate themselves from competitors
- Realtime analytics about our social media's use
- Ability to easily find content worth paid promotion
- Pleasure and ease of knowing our social media is under control and properly being used
- Clarity of communication
- Quality of product
- Its sheer utility
- How we now rely on it greatly
- Reasonable price point
- Desire to grow brand online
- To specify paid promotions' targeting
- Get analytics about organization's social media presence
- Real time analytics to inform managers
- Ability to be pushed a notification when paid promotions are worth it
- Web-based means ability to work from anywhere without system-specific software
- Relationships enables us to have a discussion with those who're even more experienced with social media
- Profit where previously there was just cost