SocialWeaver

SocialWeaver is a platform provided by SocialWeaver, Inc. that aims to help companies leverage employee advocacy to enhance their social media presence. According to the vendor, this solution enables businesses of various sizes, from small enterprises to large corporations, to empower their employees, partners, and influencers to share and engage with brand content on social media platforms such as LinkedIn. The product is primarily targeted towards marketing professionals, social media managers, human resources professionals, sales teams, and digital marketing agencies, providing them with the means to amplify their reach, boost marketing efforts, and generate leads.

Key Features

Employee Advocacy: According to the vendor, SocialWeaver enables employees, partners, and influencers to share and engage with brand content on social media platforms like LinkedIn. The product offers features for content amplification, thought leadership, and analytics and gamification to enhance the effectiveness of the employee advocacy program. Employees can conveniently share and engage with content directly from Slack, Microsoft Teams, and email.

Seamless Integration with Slack: SocialWeaver integrates with Slack to enhance LinkedIn employee engagement. Users can share, like, and comment on LinkedIn content from within Slack, streamlining content distribution and increasing engagement. The integration also provides built-in analytics to measure the impact and effectiveness of advocacy campaigns.

Enhanced LinkedIn Presence with Microsoft Teams: According to the vendor, SocialWeaver seamlessly integrates with Microsoft Teams, allowing users to enhance their LinkedIn presence. Employees can share, like, and comment on LinkedIn content directly from Microsoft Teams, turning them into active brand advocates. The integration also offers analytics and gamification features to track ROI and foster friendly competition among team members.

Social Media Automation with Zapier: SocialWeaver integrates with Zapier, a popular automation tool, to automate tasks and workflows between SocialWeaver and over 2,000 other web services. Users can set up automated connections called Zaps to move information without coding. This integration enables users to streamline social media management and maximize productivity by automatically importing content from various sources.

Link Shortening with Bitly: According to the vendor, SocialWeaver integrates with Bitly, a URL shortener tool, allowing users to shorten links directly from the SocialWeaver composer. Users can create shortened links to enhance their social media posts and track link performance. This integration provides users with tools to grow and protect their brand by transforming links into valuable marketing assets.