Stratus

Stratus is a local marketing platform designed to streamline listing and review management for businesses. According to the vendor, it provides a centralized solution for businesses of various sizes, from small local establishments to large enterprises with multiple locations. Professionals and industries such as healthcare providers, retail businesses, financial institutions, restaurants and food services, and professional services are said to benefit from the comprehensive features offered by Stratus.

Key Features

Review Management: According to the vendor, Stratus allows businesses to manage their online reviews from various platforms in one central place. They can view all reviews in one place, respond quickly and consistently with templated replies, easily generate new reviews with review invites, receive customizable notifications to never miss another review, and track when customers leave reviews.

Listing Management: Stratus is claimed to simplify the management of local listings across platforms like Google Business Profile and Facebook. Businesses can easily update information for all their locations from a single page, manage and update all their clinic or branch locations across platforms, optimize Google Business Profile listings, and make bulk updates to hours and holidays.

Reporting: Stratus provides comprehensive reporting on local marketing performance, according to the vendor. Businesses can understand local search performance, track review growth over time, and analyze review sentiment to gain insights into customer perceptions and identify areas for improvement.