Swello

Swello is a social media management tool that aims to streamline the process of monitoring, scheduling, and analyzing social media posts. According to the vendor, Swello caters to a wide range of businesses, including freelancers, startups, small and medium-sized enterprises (SMEs), agencies, and large corporations. It is designed to be used by professionals in communication management, community management, marketing, social media management, and public relations across various industries.

Veille: According to the vendor, Swello allows users to stay updated on industry-related articles by discovering and sharing relevant content. It also provides a centralized dashboard for users to track and manage their social media content.

Programmation: The vendor claims that users can save time by scheduling their social media posts in advance directly from the Swello dashboard. This feature supports scheduling for Facebook, Twitter, LinkedIn, and Instagram, aiming to ensure a consistent online presence.

Gestion de communauté (à venir): According to the vendor, Swello offers a community management feature that gathers incoming messages and comments in a single inbox. This feature aims to help users efficiently manage and respond to audience interactions on social media.

Analyse: The vendor states that Swello provides users with analytics tools to measure the impact of their social media posts. Users can gain insights into their social media performance, identify resonating content, and make data-driven decisions to optimize their strategy.

Swello Pixel: According to the vendor, Swello Pixel simplifies the process of creating visually appealing social media content. Users can adapt visuals to the appropriate format, add text and filters, and save templates with ease.

Réducteur de lien: The vendor claims that Swello offers a link shortening and customization feature, allowing users to reduce and personalize the URLs they share on social media. Users can also track the performance of their shortened links.

Quality Coach: According to the vendor, Swello's Quality Coach provides personalized recommendations to help users write tailored messages for their audience and schedule them at optimal times.

Gestion d'équipe: The vendor states that Swello enables collaboration by allowing users to work with their team and clients. Different roles, such as reader, writer, and editor, can be assigned to team members.

Bibliothèque partagée: According to the vendor, Swello provides a shared library where users can store, access, and reuse their content, including text and media files.

Calendrier éditorial: The vendor claims that Swello offers a comprehensive editorial calendar that provides users with a complete overview of all their publications. Users can add events to the calendar and share it with their clients.