U.me

U.me is a QR code solution offered by Unitag that aims to bridge the physical and digital worlds for businesses. According to the vendor, U.me provides a range of tools to create new interactions with customers, enhance product packaging and labeling, streamline internal processes, provide analytics, and create creative digital experiences. The product is said to be suitable for businesses of all sizes, from small startups to large enterprises. It is utilized across various professions and industries, including retail, marketing, manufacturing, packaging, and events and experiences.

Key Features

QR Code Generator: According to the vendor, U.me offers an easy-to-use QR code generator that allows businesses to create standard QR codes with embedded information. The generator provides customization options such as templates, colors, style, logo, and eyes. These QR codes are said to have lifetime validity and can be downloaded in high-resolution format.

Digital Business Cards (vCard pro): U.me's vCard pro feature enables businesses to create digital business cards linked to a custom page. Each QR code generated with vCard pro can be customized with details, presentations, showcases, videos, and social links. The vendor claims that the vCard pro QR codes can also collect data or connect new contacts to the business's CRM using the automated API.

GS1 QR Codes: U.me's partnership with GS1 allows businesses to transform their barcodes into certified 2D QR codes. This feature is said to provide an extra marketing dimension for products and enables businesses to connect with new clients. Generating GS1 QR codes is claimed to be quick and easy, requiring only the GTIN and primary key of the products.

QR Packaging: According to the vendor, U.me's QR packaging feature empowers businesses to engage offline and in-store customers by adding QR codes on primary or secondary packaging. Customers can scan the QR code with their smartphones to access product information, reviews, social accounts, and online promotions. QR packaging is touted to enhance the product's lifetime value and provide a seamless connection between the physical product and digital experiences.

Analytics: U.me provides powerful analytics for all its solutions, including the QR code generator, vCard pro, GS1 QR codes, and QR packaging. According to the vendor, when a QR code is scanned, it generates a rich set of data including geolocation, device, language, campaign, and product segments. These analytics are claimed to enable businesses to track and measure the performance of their QR code campaigns, gain insights into customer behavior, and make data-driven decisions.

Dynamic QR Codes: U.me allows businesses to generate dynamic QR codes using their own domain name. According to the vendor, dynamic QR codes offer the same features as standard QR codes but with the added flexibility to update the link as needed. This feature is said to provide businesses with more control and adaptability, allowing them to change the redirection of the QR codes without the need for reprinting.