Veritouch

Veritouch is a customer relationship management (CRM) solution designed specifically for the banking and financial services industry. According to the vendor, it aims to provide improved customer experiences, enhance sales and marketing effectiveness, and promote customer retention and loyalty. Veritouch is suitable for banks and financial institutions of all sizes, including retail banks, corporate banks, SME banks, and private banks. Professionals in banking, such as relationship managers, sales and marketing teams, and customer service representatives, as well as industries such as retail banking, corporate banking, SME banking, and private banking and wealth management, can benefit from the features and functionalities offered by Veritouch.

Key Features

Customer 360 View: Veritouch provides a consolidated, 360-degree view of the customer's relationship with the bank, allowing relationship managers and advisors to access client data from multiple sources on a single platform. According to the vendor, it facilitates successful relationship monitoring and management by displaying banking and investment products, current offers, and opportunities.

Sales & Prospect Management: Veritouch offers standardized and configurable sales processes specific to each product and line of business. According to the vendor, it automates the full sales cycle, from prospect stage to fulfillment, enabling prospect capturing, assignment, and conversion. It also provides prospect contact and qualification SLAs, facilitates opportunity capturing, cross-sell, and up-sell, and supports configuration-driven sales process steps for products. Additionally, it includes a sales pipeline dashboard for performance monitoring and reporting.

Marketing & Campaign Management: Veritouch manages the entire marketing campaign lifecycle, from creation to execution. According to the vendor, it enables campaign scheduling and target list generation based on customer segmentation, allocates budgets and captures expenses, launches offers through digital and assisted channels, captures customer responses, and monitors campaign progress and effectiveness. It also facilitates offer fulfillment.

Next Best Action: Veritouch utilizes sophisticated rules, analytics, and algorithms to determine the next best action to present to the customer. According to the vendor, it retrieves product propensities to provide targeted, event-based offers, captures customer responses to product offers and actions, and aims to improve conversion rates and enhance customer engagement.

Contact Center Solution: Veritouch automates inbound and outbound call handling, empowering agents with a unified agent desktop for inquiries and transactions. According to the vendor, it integrates IVR/CTI for 360° pop-up and customer search ID&V, captures product/campaign inquiries, leads, claims, renewals, coverage inquiries, and service requests, and provides call wrap-up, remote advisor, queue-based call distribution, and customer satisfaction surveys.

Complaints & Service Requests: Veritouch optimizes complaint and service request resolution processes. According to the vendor, it enables structured entry of complaint and request details, routes and assigns complaints and requests based on segment, priority, and channel, offers configuration-driven resolution process stages, integrates IVR/CTI for 360° pop-up and STP transactions, and provides a unified agent desktop for complaints and request handling.

Loyalty Management: Veritouch offers a loyalty management solution built on top of Dynamics 365. According to the vendor, it provides financial institutions with the ability to create and manage loyalty programs, offers retention offers and a loyalty gift catalog, supports call reports and monitoring of loyalty program effectiveness, and aims to improve customer retention and enhance loyalty.

Customer Insights: Veritouch helps financial institutions optimize resources and understand customer behavior. According to the vendor, it provides valuable insights into customer preferences, needs, and behaviors, facilitates better decision-making based on data-driven insights, enables personalized customer interactions and targeted marketing campaigns, and enhances customer experience and satisfaction.

Know Your Customer (KYC): Veritouch provides standardized KYC capturing processes, facilitating compliance with regulatory requirements. According to the vendor, it includes blacklisting and AML checks, ensures accurate and up-to-date customer information, supports data quality APIs, and propagates changes to core systems.

Single View of Customer: Veritouch provides a single view of the customer, consolidating customer data from various sources into one unified view. According to the vendor, this allows financial institutions to have a comprehensive understanding of their customers' profiles, interactions, and preferences.