Workado

Workado is a reporting and monitoring tool created to help businesses identify web pages on their site that may be experiencing a decline in traffic and rankings, as well as detect page speed issues across the entire website. This solution caters to small to large-sized companies and is commonly used by digital marketing agencies, SEO professionals, content marketers, website owners, and e-commerce businesses.

Key Features

Monitor My Site: According to the vendor, Workado offers a web app that enables users to monitor their website for pages and posts that have lost rankings over time. Users can track content decay and determine which pages need to be refreshed to potentially regain keyword rankings and traffic. The app provides reports that display the content that has experienced a decrease in traffic over different time frames.

Fix My PageSpeed: Workado claims to assist users in improving their website's page speed, which is crucial for SEO and user experience. The service includes optimizing caching, compressing images, lazy loading, cleaning up HTML/CSS, optimizing JavaScript, updating plugins, and other techniques to enhance page load times. The vendor even offers a money-back guarantee if they are unable to increase the page speed scores.

Login: Workado provides a login feature that allows users to access their account and utilize the reporting and monitoring tools. Users can log in to view their website's performance, track content decay, and monitor page speed issues.

Stop losing rankings due to content decay and slow page load times: According to the vendor, Workado's web app helps users prevent the loss of keyword rankings and traffic by identifying and addressing content decay issues. By monitoring content performance and page speed, users can take proactive measures to maintain their website's rankings and traffic.

Request Access: Users can request access to Workado's web app to start monitoring their website's performance and tracking content decay and page speed issues. Access to the app allows users to benefit from the reporting and monitoring features offered by Workado.

Track Content Decay and See Which Posts to Refresh: Workado's web app enables users to track the performance of their website's pages and posts over time. Users can identify which content has lost traffic and rankings, enabling them to prioritize and refresh the relevant posts to potentially enhance their website's performance.

Monitor Page Speed Issues Across Your Whole Website: Workado's web app allows users to monitor page speed issues across their entire website. Users can quickly identify pages with poor page load times, ensuring that they can take necessary actions to optimize their website's performance.

Reporting: Workado provides users with emailed reports that highlight which pages of their website require attention. These reports help users stay informed about their website's performance and identify areas that may need improvement.

Custom Thresholds: According to the vendor, Workado allows users to set custom thresholds to filter reports and focus on pages that have experienced a certain amount of traffic loss or have specific page speed scores. This feature enables users to prioritize their actions based on their specific criteria and goals.

White Label: Workado's app can be white-labeled, allowing agencies to customize and brand the tool as their own. This feature enables agencies to offer the app to clients and potentially upsell them with solutions for their content and page speed issues.