Overall Satisfaction with Adobe Audience Manager
Audience Manager really comes through when we need to compare the customer addressable audience, customer total audience, and the audience manager's addressable audience for a specific destination.
- More profitable ad campaigns.
- Target market the perfect customer.
- Create neat plugins.
- Customer ID's can go missing during exportation.
- The technology has a long learning curve for the novice.
- I would love to see video training materials for the beginner.
- We have received a 20% positive increase in RIO.
Do you think Adobe Audience Manager delivers good value for the price?
Yes
Are you happy with Adobe Audience Manager's feature set?
Yes
Did Adobe Audience Manager live up to sales and marketing promises?
Yes
Did implementation of Adobe Audience Manager go as expected?
I wasn't involved with the implementation phase
Would you buy Adobe Audience Manager again?
Yes