Overall Satisfaction with Adobe Campaign
I use Adobe Campaign in my enterprise to do different email, SMS, and blog campaigns to generate more leads. The digital marketing team works with the campaigning, and we the sales team keep track of the campaigns to select the best sets. We do some short campaigns for the targeted audiences with preset preferabilities and interests of the clients, and check whether the campaign is success or failure with the help of analytics tools.
- It enable us to do the campaigns with various filters to catch the right set of audiences.
- The Analytics and Reporting tools of Adobe Campaign clearly indicate the result of campaign and insights of the campaign.
- There are various preloaded templates are available for easy campaigning under different themes.
- It manages the data very well and have well organized data repository.
- Adobe Campaign crashes at times while running the campaigns with long filters
- Customer Care service is often busy and it took time to get a proper solution.
- I can see there are few bugs in the tool
- It is the most reliable campaigning tool for my business works
- I feel the cost is little high
- But overall it's a worthy deal - getting best set of leads for higher sales count
Do you think Adobe Campaign delivers good value for the price?
Yes
Are you happy with Adobe Campaign's feature set?
Yes
Did Adobe Campaign live up to sales and marketing promises?
Yes
Did implementation of Adobe Campaign go as expected?
Yes
Would you buy Adobe Campaign again?
Yes