Good software with great experience
April 22, 2022
Good software with great experience
Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Data Cloud for Marketing
Overall Satisfaction with Salesforce Marketing Cloud
Salesforce Audience Studio (formerly Salesforce DMP) is a great tool to add if you are already involved with the Salesforce universe. It helps us in effectively manage our leads, opportunity, and contacts across our marketing team. It helps us keep track of lead/opportunity lifecycle and their activities across. Other minor use cases are revenue forecasting and demand/supply management using the dashboards provided.
- Lead/Opportunity lifecycle management
- Informative and customized reporting systems
- Understanding and manage customer requirements
- Dashboard's visualizations can be improved and may provide better charts.
- There is usually a lag when data processed is huge.
- Pricing
- Solves immediate requirement of customer lifecycle management.
- Also good for data management.
Do you think Salesforce Marketing Cloud delivers good value for the price?
Yes
Are you happy with Salesforce Marketing Cloud's feature set?
Yes
Did Salesforce Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Salesforce Marketing Cloud go as expected?
I wasn't involved with the implementation phase
Would you buy Salesforce Marketing Cloud again?
Yes