Best in class advocacy tool
December 18, 2023
Best in class advocacy tool
Score 10 out of 10
Vetted Review
Verified User
Software Version
Customer Advocacy
Overall Satisfaction with Influitive
Influitive is critical to our day to day customer advocacy efforts and business goals. We primarily use our community as a means of rewarding our customers for trusting us to partner with their business, to recognise the actions they take to advocate for us and their engagement outside of the community as well, be that attending events, webinars or being active in our technical community. We also use the community to source a number of different advocacy initiatives that we have in marketing. This includes: Peer Reviews, Customer References (which we use Influitive to drive), customer referrals, social media sharing. We also use the hub as a place to source customer stories, videos and testimonials to drive user generated content and give it a place to live, so that prospects and customers can consume and share it to learn and understand how their peers use our products.
- Intuitive platform that is constantly being improved
- Extraordinary support teams and success managers
- Easily customisable platform to allow for branding and accessibility options
- Open to suggestions for new features and will often share these early to test
- Discussions could use visual update to match the newer features in Elevate
- Redeemed rewards could do with being grouped by customer vs item to make shipping easier
- More/custom advocacy types are desperately needed
- We're able to achieve the work of 10 people with only 1 person and can bring in supporting colleagues using different access levels to achieve more where needed.
- Previous company ROI of $800k+, new instance at this company but we're expecting big numbers
- We're able to indicate to the business when contacts become less engaged and therefore influence retention rates/NPS positively by stepping in at the right time
- We're able to scale our customer stories, references and UGC output in a way that costs significantly less and produces significantly more
Prior to using Influitive to track requests we were using a mix of excel and Salesforce with an extension of RefEdge and this was only some of the requests, most were lost to the notebooks and inboxes of colleagues without our visibility. By launching a program on Influitive we're more visible within the business and internally there's more incentive to follow our processes and ensure every single activity is tracked. Once it is tracked, the reporting and dashboards within Influitive enable us to provide valuable data back to the business that helps to strengthen our colleagues trust in our processes. We're also able to make sure that customers feel rewarded and valued for giving us their time.
Do you think Influitive delivers good value for the price?
Yes
Are you happy with Influitive's feature set?
Yes
Did Influitive live up to sales and marketing promises?
Yes
Did implementation of Influitive go as expected?
Yes
Would you buy Influitive again?
Yes