FT Amplify vs. Equisoft/connect
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 FT Amplify | Score9.4 out of 10 | Small Businesses (1-50 employees) | Amplify is a financial services CRM that enables investment promotion agencies and economic development organisations to manage their entire investor lifecycle. Developed by Wavteq, Amplify was acquired by the The Financial Times Group in 2023, and is now an FT product. | N/A |
 Equisoft/connect | N/A | N/A | Equisoft/connect (formerly Kronos Finance) is a web-based CRM software specifically created for financial advisors. It enables users to centralize clients’ insurance and investment information. And the vendor state it is also a productivity, marketing, sales and compliance tool. Equisoft acquired Kronos Technologies in 2018. | N/A |
| FT Amplify | Equisoft/connect | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
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