API4AI Brand Marks and Logo Recognition API vs. National Instruments Vision Builder AI

API4AI Brand Marks and Logo Recognition API helps with marketing analytics with measuring how frequently and prominently logo appears in live broadcasts, social media posts, and online articles. The API processes the data, detecting and logging each instance where the brand’s logo appears. Based on the insights, the company can adjust future marketing strategies, such as deciding where to place their logo during events, which social media platforms to focus on, or even negotiating better sponsorship deals based on proven visibility

The perfect scenario is a production environment where items are passing in front of a camera on some type of conveyor system. Vision Builder AI can be set up to inspect those items and make decisions that can be handled down the line (rejection, sorting, etc.). It's great if you have an isolated vision system as part of a larger system that needs to just pass on results. It's not as well suited if you need that code tightly coupled with other code, such as vision-guided robotics.

Incentivized

• Accuracy for difficult use cases (images with low quality)

The API provides with efficient brand and logo recognition and also it doesn't require any retraining for recognition of new logos. Support team has been helpful with set up. I'm pretty satisfied with accuracy, cost and speed. Workflow of our client's app has been improved significantly, integration of this API has also increased amount of end users.

It all comes down to tradeoffs. Do you want something that is extremely flexible and full-featured or do you want something that is easy and fast to use? Sure there are things that you can't do in Vision Builder AI that you can implement in LabVIEW, however, the vast majority of the applications that we work on do not need that extra functionality so Vision Builder AI is the best choice for us. If we find out along the way that Vision Builder AI is not going to work for us at least we have all of the steps and parameters figured out that we can use when moving to LabVIEW.

Incentivized